Logo
News

Instagram Testing Story Cross-Posting Feature To WhatsApp

Just click and share on WhatsApp, Instagram and Facebook at once

WhatsApp, Instagram and Facebook at once

Facebook, the social media giant and the company that owns Snapchat’s two top-notch competitors Instagram and WhatsApp are planning a new gift for users. It seems Facebook has taken the cross-posting feature very seriously as it is testing the same with Instagram stories for WhatsApp. Stories, the feature that lets the users post images, videos, and text for a limited time on Instagram is getting linked to the WhatsApp status. In October, the cross-posting was first introduced by the search giant for users to post Instagram stories directly on Facebook.

According to the recently posted local Brazilian blog, Instagram lets the users share their stories as WhatsApp status with an Instagram Icon. The messaging app’s status feature is similar to the stories through which users can share decorated images, videos, and GIFs, that will appear for 24 hours after posting. By allowing the cross-posting, the Instagram posted stories can also be shared as WhatsApp status with encryption and will get disappear after 24 hours like normal status.

In the blog, a user shared an image showing the Instagram story posting screen one side and a shared WhatsApp status on the other side. The Instagram screen shows an option with a plus sign to share the story on WhatsApp and afterward user had to press ‘send’ in WhatsApp to finally post the story as a status. However, the cross-posting feature is being tested with a handful number of Instagram users till date. The move comes under the publicly available code by WhatsApp that makes possible for the messaging app to integrate with any third-party app on web or Android.

Instagram with whatsapp

Adding the WhatsApp in the cross-posting cycle didn't come as a surprise as it was expected from Facebook to further snatch the Snapchat's market. There could be a few reasons for Facebook for adding one more cross-platform posting option. Increasing the WhatsApp status users could be one of those but unlike Facebook stories, the WhatsApp status has almost 300 million daily active users. This leaves us with the major reason that could be, powering up its social media ecosystem by keeping the users busy with its interconnected product. This will also expand the user’s time spent over the social media apps every day.

However, there could be one problem that users could face with this addition and that is getting bored of the same content. There is a huge portion of users that uses all the three platforms regularly and they may end up seeing the same content everywhere they look, that is annoying. Facebook is working on a way to filter the Instagram stories for users, so if anyone who has seen a story on one platform will not be delivered same content on other channels.

Stories are not the only thing that Facebook is planning to gift cross-platform functionality, recently it was also spotted testing the cross-notification feature between Facebook, Messenger, and Instagram. A few days back, WhatsApp also accidentally released a new feature that went viral among the users. Once the Instagram story cross-posting with WhatsApp hit the wider audience, it will be easier for users to share their stories on different platforms with a single move.

Manish <span>Content Strategist</span>
Written By
Manish Content Strategist

With a mixture of literature, cinema, and photography, Manish is mostly traveling. When he is not, he is probably writing another tech news for you!

Think Your Professional Journey
Deserves A Spot In Our 40 Under 40 Report?

Featured Blogs

News

New Feature for Uber Drivers for Rating the Riders

4 min read  

Uber is working very hard to maintain a balance between the riders and drivers by adding new features to the app continuously. The company provides both riders and drivers a chance to rate each other in order to share any complaint.However, riders always had an upper hand while rating the driver

News

Are You Missing Out On The Best Of Bitmojis

4 min read  

As the year’s festive season hails the world with Christmas carols and New year resolutions, social media is swarming with Bitmoji to celebrate the joy. The adorable full-sized avatars can be found on almost all social media platform including Snapchat, Facebook and Instagram. As a tech enthus

News

Is Google Bard’s Shift To Gemini AI Really A Game Changer?

4 min read  

ChatGPT has been ruling the generative AI world till now. But an American tech giant, Google, has worked for nearly a year on its state-of-the-art Large Language Model Gemini. It has currently rolled out the Gemini powered capabilities on its in-house chatbot, Google Bard. Considering how incompeten

News

Food Delivery App, Grain Bags $10M To Become A Profitable Cloud Restaurant

4 min read  

Food delivery startups are on the rise nowadays. And why wouldn't it be? First, we eat then we do everything else.Recently, an online food delivery service, Grain raises $10 million in series B funding. The investment was led by Thailand-based Singha Ventures, a Venture Capital division of b

Featured Interviews

Interview

Interview With Coyote Jackson, Director of Product Management, PubNub

MobileAppDaily had a word with Coyote Jackson, Director of Product Management, PubNub. We spoke to him about his journey in the global Data Stream Network and real-time infrastructure-as-a-service company. Learn more about him.

MAD Team 4 min read  
Interview

Interview With Laetitia Gazel Anthoine, Founder and CEO, Connecthings

MobileAppDaily had a word with Laetitia Gazel Anthoine, Founder and CEO, Connecthings. We spoke to her about her idea behind Connecthings and thoughts about the company’s services.

MAD Team 4 min read  
Interview

Interview With Gregg Temperley, Founder Of ParcelBroker App

MobileAppDaily had a word with Gregg Temperley, Founder. We spoke to him about his idea behind such an excellent app and his whole journey during the development process.

MAD Team 4 min read  
Interview

Interview With George Deglin, CEO Of OneSignal

MobileAppDaily had a word with George Deglin, the CEO and co-founder of OneSignal, a leading customer messaging and engagement solution, we learn multiple facets related to customer engagement, personalization, and the future of mobile marketing.

MAD Team 4 min read  
MAD Originals
MAD Originals

Cut to the chase content that’s credible, insightful & actionable.

Get the latest mashup of the App Industry Exclusively Inboxed

  • PRODUCTS
  • SERVICES
  • BOTH
Join our expansive network, build connections and expand your brand presence.