Snapchat Launches Its Snap Store
Social Media

Snapchat Flaunts Its E-Commerce Potential With Snap Store

The new products will be coming on next thursday

https://dk2dyle8k4h9a.cloudfront.net/Snapchat Flaunts Its E-Commerce Potential With Snap Store

Snapchat, the social media sharing platform just added one more service for its users. The company has just launched an e-commerce store within the app providing its own merchandise. The store contains various of products for the Snapchat users to buy directly from the company. However, the company said the aim of the move isn't monetization, but we just don't buy that.

Starting from today, you will find Snap Store in the Discover section showing all the available merchandise from the company. All you need to do is just Snap the below-given code from the Snapchat camera to access the Snap Store. In case you are using mobile, just hit this link and explore the store. In the Snap store, you will find some items like Dancing Hot Dog Plushie, Dog Lens T-Shirt and all that are available at premium prices for a limited time period. So, if you are Snap fan and want to show off with cool merchandise of your favorite app you better rush now.

snap code

For now, you can buy Dancing Hot Dog Plush Doll ($19.99), Streak Hat ($29.99), Winkface, Sweatshirt ($49.99), Dog Lens Tee ( $29.99), Bring Back Best Friends Sweatshirt ($49.99) in the store. The store also offers a subscription option that will alert you with a pop-up on the arrival of new products. According to Snapchat, the new items will hit the store on 8th February.

Snap Inc. says that it didn't launch the Store with the goal of generating revenue. A Snapchat spokesperson also explained that there is no plan for monetizing the Snap store yet. We are doing this all just to show our loyalty to the users and community. However, starting its own e-commerce platform within the app could attract big brands in the coming time to sell their premium products exclusively only to the Snap users. There is one more thing worth noticing that while making the payment Snapchat will ask you to save your payment details. This could be to build a database of user's information to ease the future purchase.

However, this is not the first time Snap Inc. is selling its merchandise products to promote and market the brand. Earlier, it has also sold items like Ghostface Chillah backpack and Dancing Hot Dog Halloween costume and Snap Spectacles through Amazon or other retailers. But, this is the first time the company has directly offering the consumers via its app.

Akash Singh Chauhan
Written By Akash Singh Chauhan

Akash Singh Chauhan is a senior writer at MobileAppDaily and he mainly covers all the latest happenings and tweaks in mobile app technology. Being an Engineering graduate he is always compelled to the technology and tries to discover new trends in the tech world. Along with any tech news he also never misses a single episode of ‘Dragon Ball’.

Top Companies

InMobi
Singapore
Dot Com Infoway
New York, USA
M&C Saatchi Mobile
New York City, USA
Techmagnate
New Delhi, India
Fetch
London, UK
View full report

Latest Articles

Join our global community 135K Followers
Social Media

Instagram Planning to Give More Authority To the Users With Favourite List Option

Eric Jones 4 min read  

The Social Networking apps seem to be in the never-ending war of giving innovative features. Recently WhatsApp and Facebook Messenger have given some interesting features to the users. Now Instagram comes up with a new addition to the option of pic sharing across the platform. The company is plannin

Social Media

Whatsapp

Eric Jones 4 min read  

Social messaging app ruler WhatsApp is all set to introduce its new feature related to Change Number.As Whatsapp is the leading app in terms of downloads keep surprising its users with new updates. According to latest mobile app technology news and reports, the messaging app going to enhance the cha

Social Media

Facebook Introduces New Music On Stories & Lip Sync Live Features To Pages

Tanya Singh 2 min read  

Looks like Facebook is on a roll! Every single day Facebook is finding its way back to the trending news section one way or another. And this time it's all about the latest features that the leading social media organization is adding on its platform. To give the user’s profile a makeover,

Social Media

No More Closed Eyes Selfies With Facebook's AI

Vikram Khajuria 4 min read  

Facebook may soon introduce AI-based technology that will take care of every detail of your face. In one of the abstract report submitted by Facebook, two of its engineers explained, a new AI (Artificial Intelligence) technology that uses machine learning to retouch closed eyes in photos. The techno