Date: March 07, 2024
Google Search Console is delaying the performance reports due to high latency issues. The last available report was updated on 28th June 2024.
Google Search Console is one of the most reliable tools to measure the performance of a website and its various pages. The GSC performance reports are not updating on servers, and the delay has lasted for over 65 hours now. The last available report is from 29th June for many and 28th June for a big chunk of Search Console users.
Many users took to the complaint forum of Google’s official website to share their concerns, but not response has been received. However, experts from the Google Community have responded to multiple complaints stating that the company is working on a resolution, and the websites’ performance is not hampered due to this glitch.
Google Search Central has posted one response regarding the issue, but it seems mostly vague. The official post on X says “We have been experiencing latency issues with the Search Performance reports. We're working to solve this soon and will update here when the issues are resolved. We apologize for the inconvenience.”
Latency issues often cause delays but are resolved before the delays cross the standard operating procedures. However, this time the delay has lasted for over 65 hours, and the last report was updated on 29th June 2024. While the glitch at Google’s end does not impact any website’s performance, it does reduce real-time transparency of visitor data. This lack of visibility can halt optimization efforts, and inaccuracies in visitor analytics like click through rate, average position, and more.
Sometimes things are just slow. Sorry for the delays with the data. It doesn’t mean that there isn’t another search update happening, it’s just that this is definitely not a sign of a search update.” The last sentence in the Tweet can create tension among many GSC users as the tech giant has prior history of bringing abrupt updates that impact their websites to a large extent.
- John Mueller, a Google Search representative posted on X
Google has acknowledged the latency issue, and is working on it without any clarity on the correction timeline. With the delay time increasing, users are switching to the best SEO tool alternatives to Google Search Console. This switch may hamper Google’s revenue significantly, if not rectified at the earliest.
By Arpit Dubey
Arpit is a dreamer, wanderer, and tech nerd who loves to jot down tech musings and updates. With a knack for crafting compelling narratives, Arpit has a sharp specialization in everything: from Predictive Analytics to Game Development, along with artificial intelligence (AI), Cloud Computing, IoT, and let’s not forget SaaS, healthcare, and more. Arpit crafts content that’s as strategic as it is compelling. With a Logician's mind, he is always chasing sunrises and tech advancements while secretly preparing for the robot uprising.
OpenAI Is Building an Audio-First AI Model And It Wants to Put It in Your Pocket
New real-time audio model targeted for Q1 2026 alongside consumer device ambitions.
Nvidia in Advanced Talks to Acquire Israel's AI21 Labs for Up to $3 Billion
Deal would mark chipmaker's fourth major Israeli acquisition and signal shifting dynamics in enterprise AI.
Nvidia Finalizes $5 Billion Stake in Intel after FTC approval
The deal marks a significant lifeline for Intel and signals a new era of collaboration between two of America's most powerful chipmakers.
Manus Changed How AI Agents Work. Now It's Coming to 3 Billion Meta Users
The social media giant's purchase of the Singapore-based firm marks its third-largest acquisition ever, as the race for AI dominance intensifies.