Grin to merge with bike-share startup Yellow
technology

Electric Scooter Startup Grin Partners With Yellow

After the merger, the brands will rebrand themselves as ‘Grow Mobility’

Electric Scooter Startup Grin Partners With Yellow

It’s only been a few months since electric-scooter startup Grin merged its business with Brazil-based Ride. Now, the company has partnered with Yellow, a bike-share startup based in Brazil which has stepped its foot into the electric scooter business.

Grin and Yellow are rebranding as Grow Mobility as a part of the partnership, however initially, both the apps will maintain their individuality as respective brands. Grow Mobility currently operates more than 135,000 vehicles in around six countries and plans to further expand their business across Latin America in the next few months.

Grin co-founder and Grow CEO Sergio Romo said in a press release,

He further added,

Yellow raised $63 million in a funding round led by GGV Capital in September which was also the largest Series A funding elevated by Latin American startup. Shortly after Yellow’s investment round, Grin also raised $45 million in Series A funding.

Besides Ride and Yellow, Grin has also previously partnered with Columbia-based on-demand delivery startup Rappi.

2018 - The Year Of Electric-Scooters

2018 has definitely been the year of electric-scooters with giants like Uber and Lyft entering into this domain, making it clear that e-scooters are here for the long run.

The number of cities in the U.S. where e-scooters are currently being deployed has increased from 33 to more than 90. The numbers are expected to increase in the coming time.

Bird, currently valued at $2 billion, is the first e-scooter company in the world, having first deployed in September 2017 in Santa Monica, California. After a year, Bird announced that it has hit a milestone of 10 million rides in more than 100 cities.

Spin, which started as a bike-share startup, was the second to join in the electric-scooter war, eventually deciding that it will go all in on scooters. Next in the line was Lime, which also initially started as a bike-share company. Currently Lime has deployed its scooters in over 100 cities in the U.S. and 27 international cities.

The industry got into more serious business when Uber partnered with Lime and Ford acquisition of Spin.

Skip, founded by Sanjay Dastoor, was a bit of a latecomer. Launched in March, deployed its scooters in Washington, D.C., Portland, Ore., and San Francisco, and won its permit to operate in the heart of Silicon Valley.

Tanya <span>Editor In Chief</span>
Written By
Tanya Editor In Chief

She is a content marketer and has more than five years of experience in IoT, blockchain, Web, and mobile development. In all these years, she closely followed the app development, and now she writes about the existing and the upcoming mobile app technologies. Her essence is more like a ballet dancer.

News

Roadside Assistance App Urgent.ly Raises $20M From BMW, Porsche, And Jaguar

2 min read  

Urgent.ly Inc., a roadside assistance platform, announced that it has successfully raised $21 million in Series B Funding Round from a group of new automotive-related investors.The investment round was led by BMW i Ventures, Porsche Ventures, and InMotion Ventures, the venture capital fund Jagua

News

‘Tinder-Style’ PropTech App Badi Raises £24M

2 min read  

Gone are the days when individuals looking for romance took to classified pages of a newspaper, sharing adverts alongside landlords looking for probable tenants.Badi, a startup that mingles house hunting with the Tinder-style swipe mechanism has escalated an additional £24 million($30m) in

News

Tencent-Backed Homework App Yuanfudao Jumps To $3B Valuation

2 min read  

Yuanfudao, a six-year-old homework app startup announced this week that it has successfully elevated $300 million. The funding round was led by big-name investors including Tencent, China’s largest social networking and gaming company.Other participants to fund the homework app include War

News

Fintech Start-up B-Social Raises £3.2 Million Investment

2 min read  

B-Social, a London-based banking app startup that has created a ‘social finance’ app and offers a beta debit Mastercard, has successfully secured £3.2 million through its latest seed funding round.Founded in 2016, B-Social is currently applying to Prudential Regulation Authorit