Twitter Steals One Of The Leading Minds Of Facebook a | MobileAppDaily
Social Media

Twitter Steals One Of The Leading Minds Of Facebook and Appoints Him As Senior Product Director

He previously worked with Snap to optimize the Snapchat advertising strategy

https://dk2dyle8k4h9a.cloudfront.net/Twitter Steals One Of The Leading Minds Of Facebook and Appoints Him As Senior Product Director

The the online news and networking portal, Twitter welcomes Sriram Krishnan to the team as a senior director of  product. India-born, Sriram Krishnan who is the former ad tech executive of Facebook and Snap will be joining Twitter and head more than just advertising sector.

{IRP}

Sriram Krishnan, who left Snap earlier this year is joining twitter as a Senior Director of product and will take over the responsibilities of the core features of the app including timeline, search and direct messaging. Krishnan boasts of a very impressive career at the most renowned tech firms in the silicon valley, including Facebook, Snapchat, Microsoft, and Yahoo. His job profile at Facebook included boost of the company’s ad network, audience network and implementing successful ad strategies. Sriram Krishnan left Facebook in February 2016 to join Snapchat’s parent company Snap for a similar portfolio, improving its ads API.  

{IRP}

 

 

Being an avid Twitter user Krishnan notified about his new job role at the social media platform with a series of tweets. He also mentioned that he will be joining the team from 2nd October and will report to Keith Coleman- VP of the Product at Twitter, who joined Twitter last December. The key duties of the new senior director of product are still unclear as he may not be the working on Twitter’s advertising part alone. VP Keith Coleman reports to Ed Ho, the general manager who then directly reports to the CEO. So, it is clear that Sriram will be covering some of the of Keith Coleman’s  responsibilities.

{IRP}

Although Twitter has sizeable amount of dedicated users, but it's always been a challenging task for the company to find an effective way to provide best user experience without compromising with the services. Krishnan’s addition to the team is efficacious in order to plan a successful strategy for drawing profit through advertising.

 

 

For the Latest Tech News and Reviews, follow MobileAppDaily on Twitter, Facebook, LinkedIN, Instagram and Flipboard.

Eric Jones
Written By
Eric Jones

Eric Jones is a senior tech blogger at MobileAppDaily and he is a gadget lover and follows every advancement and tweak in the mobile app industry. He is enthusiastic about the gaming and social media apps and possesses almost 7 years of experience as a tech blog contributor. Eric also doesn't like to share his cheese burst pizza with anyone at all.

Top Companies

InMobi
Singapore
Dot Com Infoway
New York, USA
M&C Saatchi Mobile
New York City, USA
Techmagnate
New Delhi, India
Fetch
London, UK
View full report

Latest Articles

Join our global community 135K Followers
Social Media

After Facebook, Instagram Steps-up Its Privacy Drive

Vikram Khajuria 4 min read  

In the wake of Cambridge Analytica privacy scandal, Facebook has come down heavily on the loopholes through which data collection was possible. In a recent drive, Instagram has cut off API access for some of the developers and limiting the use of API for collecting data of its users. Till las

Social Media

Snapchat Rolls Out Snap Kit For Its Users'

Vikram Khajuria 4 min read  

Snapchat has unveiled a new set of tools that will allow the developers to integrate their apps into Snapchat. The multimedia messaging app company has named it as Snap Kit. The rumors of something for developers were already high from the last couple of months and with the announcement of Snap Kit,

Social Media

Whatsapp

Eric Jones 4 min read  

Social messaging app ruler WhatsApp is all set to introduce its new feature related to Change Number.As Whatsapp is the leading app in terms of downloads keep surprising its users with new updates. According to latest mobile app technology news and reports, the messaging app going to enhance the cha

Social Media

Your Instagram Images Can Reveal Whether You Are Dealing With Depression Or Not

Eric Jones 4 min read  

The researchers have found that the Instagram photos can tell whether the person is suffering from depression. According to a new study, the majority of users reveal if they are depressed via their Instagram photos. Two researchers, Chris Danforth of the University of Vermont and Andrew Reece of Har