Quora has over 200 million monthly unique visitors
First comes the smartphone and then its apps. Both of them are multiplying with lightning speed. If we focus on mobile apps, presently, there are 7-8 million apps are available to download on various platforms. Among all, Android has 3.8 million apps, 100 thousand more than in December of the preceding year, and the Apple App Store has 2 million available apps.
Some of the factors that can be considered in boosting the app installs are optimizing app store pages, advertising on social media and other platforms, build a community, campaign tracking, and so on. But even after doing so much, are you missing something? Yes, and that is Quora.
Going by these stats, one can easily make out what significance apps hold in this era of technological advancement. Due to the same, it has become inevitable to devise such strategies and hacks that can fuel the app installs.
Quora is an open platform to gain and share knowledge. To be more specific, it’s a website on which people can question and answer according to their own opinions. Don’t take Quora as a trash box of weird questions; rather you will be pleased to see unique insights and quality answers.
The platform will be more accommodating for you if you build a community for your app on Quora, and for that, you need to first register, and then contribute with your information.
With over 200 million monthly unique visitors and an estimated valuation of $1.8 billion (the data is compiled till the first quarter of 2017), Quora stands out to be a fantastic platform to promote an app and which will ultimately.
If you make some calculated move and create content for your app on Quora, such a significant audience is sure to value to your app. You can choose topics related to your app, answer other Quora questions, and learn a lot of stuff that you may be missing. On top of that, post your answers on Quora and bring together the audience that you are targeting for your product.
There are various ways that you can follow, not only to promote your app on the Quora but also to establish a good rapport in the long run. Once prevailed, you can use your Quora account to keep the user engage in the future and promote other products as well.
Also note, for answering a question, you will require at least seven people to follow that question. If you get a chance to answer a question that is followed by many people, then all the audience of that question receives an in-app and email notification.
And with more upvotes, your answer gets a higher rank on the Quora. This way, you will be able to direct more people to your mobile app.
As of now, you must have got an idea of what all kinds of people you may stumble upon on Quora. From scholars to celebrities and from social media influencers to school going students, there are people from all age groups and diversified fields.
Quora questions and answers from all these people will undoubtedly help you to add on more plethora of information in your Pandora box, but at the same time, you also get a chance to get in touch with such people who belong to the same industry as yours and have better insights than you.
Therefore, it is an excellent practice to follow people from your industry and have a regular understanding of your competitors as well.
Aparna is a growth specialist with handsful knowledge in business development. She values marketing as key a driver for sales, keeping up with the latest in the Mobile App industry. Her getting things done attitude makes her a magnet for the trickiest of tasks. In free times, which are few and far between, you can catch up with her at a game of Fussball.
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