Category Marketing
How Attracting Instagram Followers Contribute to Increase Your Business Reach? Attracting Instagram followers has gotten complicated due to the massive competitiveness in the industry. But there are ways to woo the Instagram audience, and this blog talks about them!

Instagram is a potent social media tool that may assist companies and people in reaching a larger audience and developing their brands. The quantity of followers a profile has is one of the primary indicators of success on Instagram. 

Additionally, having a large number of followers also helps account owners boost their reachability to a large audience base. 

However, attracting Instagram followers is a tricky task. You need to optimize your account and content and regularize the uploading process in order to keep your account competitive.

It might be demanding to attract Instagram followers of a high caliber, but various growth strategies can help you obtain more cheap followers and boost interaction. 

Top Strategies to Increase Instagram Followers

boost Instagram followers

Furthermore, in this blog, let’s have a look at how to successfully and sustainably get Instagram followers using tried-and-true methods to help you outperform the norm.

1. Test Out Different Filters and Dimensions

Utilizing filters and dimensions helps you with the aesthetics of your visual content. If you want to get Instagram followers’ attention on your content, you need to upload pictures that grab their attention. 

To achieve this, you will need a visual strategy, good photographs, stunning videos, and editors that can produce visually appealing content.

While producing Instagram content, use photo editor apps to optimize colors, brightness, contrasts, and other such components of pictures you are planning to upload. These photo editors will let you revamp even the size of the visual content you're planning to upload.

If your photos are more creative and distinctive, people will be likely to share them and follow your account. Consider using landscape and portrait choices rather than being restricted to the square coming to size.

2. Leverage Hashtags and Keywords for Better Visibility

Attracting Instagram followers in substantial numbers impacts your brand's visibility. Your material gets seen more often the more followers you have. As your follower count grows, your posts have a higher likelihood of appearing on users' explore pages and in their feeds.

But what to do if you are working on strategies to gain followers on Instagram and don’t have enough followers yet? That is where you can utilize Instagram hashtags. 

Hashtags let Instagram algorithms know the purpose of your posts and help them categorize the content better. Hashtags are also helpful to increase Instagram engagement by making your posts visible to a larger audience.

Increased visibility leads to greater brand recognition, making it more likely for potential customers to come across your content and engage with it.

3. Increased Reach and Potential Customers

Having a large following on Instagram means you have a larger audience to reach with your marketing efforts. Each follower represents a potential customer interested in your brand, products, or services.

As your followers count increases, the likelihood of reaching a wider audience and attracting new customers grows. This broader reach enables you to tap into new markets and expand your customer base. 

Effective strategies like - leveraging Buzzvoice to grow Instagram followers can help you achieve better conversion rates as well making your business earn better money.

4. Building Trust and Credibility

If you decide to attract Instagram followers in a significant number, you get to build trust and better credibility for your business. When potential customers visit your Instagram profile and notice a substantial follower count, they perceive your brand as reputable and trustworthy.

Social proof plays a crucial role in establishing credibility, as users often base their decisions on the brand's popularity and social validation. Having a considerable following demonstrates that your business is valued and trusted by others, making it more likely for potential customers to choose your products or services over competitors. 

On top of that, by choosing to increase Instagram followers’ strength you increase the probability to promote your business through mouth-to-mouth marketing. 

5. Improved Engagement and Conversion Rates

Choosing to get more followers on Instagram increases the engagement on your profiles. Higher engagement rates, such as the number of likes, comments, and shares, indicate that your content resonates with your audience.

This engagement, as you gain followers on Instagram, boosts your brand's visibility within the Instagram algorithm and increases the chances of converting followers into customers. 

The more engaged your followers are, the more likely they- are to explore your products or services, make purchases, and recommend your brand to others.

6. Utilise Instagram's features

Instagram has several options that might help you grow your following and enhance interaction.

  • Reels and IGTV

Use Reels' short, amusing style and IGTV's long-form video material to show off your creativity, give instructions, or deliver captivating content that holds your audience's attention. Reels also help you attract new followers on Instagram, especially if your reels are being shown on Instagram’s Explore Page. 

Using Reels, you can demonstrate your products, introduce new followers on Instagram to your services, create content that brings engagement, and more. To stay competitive, modern businesses are dedicated to creating creative content so they can grow Instagram followers on their accounts and boost the visibility of their services.

  • Instagram Live

To interact with your audience in real-time on Instagram, go live. Hosting Q&A sessions, lessons, interviews, or behind-the-scenes tours is possible with the help of this function. Promote your live events beforehand to increase interest and participation. 

Instagram Live helps you boost Instagram followers as well. Businesses, to attract new followers on Instagram, are organizing game sessions, quizzes, and other such activities on Instagram Live. Instagram Live is also the best way to introduce the world to your products and services.

  • Discover Page

Engage with posts on the Explore Page to make yourself more noticeable to visitors who might not already be following you. Like, retweet, and follow accounts that are relevant to your industry and the target market. 

Additionally, if your followers are engaging with your content, this increases the opportunity for your posts to be visible to a wider audience as suggested content on their feed. Suggested content can be the key to attracting free Instagram followers as well.

  • Collaborative Opportunities

To get more Instagram followers is to open more possibilities for collaboration. A substantial follower count on Instagram opens doors to collaborative opportunities with other brands and influencers. 

As your brand gains recognition and credibility through its follower base, you become an attractive partner for collaborations, sponsorships, and influencer marketing campaigns. 

Now, partnering with influencers or complementary brands exposes your business to their followers, expanding your reach and potential customer base. Collaborations allow for cross-promotion, brand exposure, and access to new audiences that can significantly contribute to the growth and success of your business.

However, that makes it crucial to ensure that you get real Instagram followers, even though, depending on the competition that exists in your genre, it can be difficult and time-consuming. 

But if you figure out the right keywords, the right schedule to post, the content that works, and other such factors, you increase the probability to boost Instagram followers on your account.

7. Examine What Your Competition is Doing

Examining what your rivals are doing and taking notes are two more best practices for growing your Instagram following. When you look into other accounts, you can find hashtags you hadn't considered, influencers you haven't contacted yet, or other tactics that can help you with your own. Observe which of their posts are doing the best as well; it might give you another idea of what can work for your account.

Tools to increase the probability of attracting Instagram followers

attract Instagram followers

According to Backlink, Instagram has over 1 billion monthly active users (MAU) at the moment. Using short-form visual content, these users use Instagram to either entertain themselves or to educate themselves. 

That is why the creativity level on Instagram has seen a boost and content creators are now using all possible ways to generate viral-worthy content. 

Among these ways, several assistive tools for Instagram exist. Let’s have a look at them and how to attract Instagram followers in larger numbers by leveraging these tools!

1. Hootsuite

One of the most clever tools to increase Instagram followers is Hootsuite. Hootsuite is counting among the best social media management tools that let you schedule posts, review engagement analytics, and draft posts on the platform itself. 

However, its possibilities do not end there. Using Hootsuite helps you establish yourself as a responsive business as well which ultimately helps in your strategy to grow Instagram followers. 

Hootsuite lets you respond to your audience from the platform itself making it easier for you to manage multiple accounts on multiple social media platforms at a single time. Establishing your brand’s image as a fast responder helps you get more followers on Instagram.


To get as creative as possible with your visual content, especially with images and carousels, you need one of the best photo editors out there and that is Canva. The tool is popular among businesses, photographers, and graphic designers because of its ability to help account owners get more followers on Instagram. 

Canva lets you add filters, crop images, resize them, and add creative text over them. You can generate images for individual posts or you can use the tool to generate carousels that can multiply your engagement.


Next we have one of the most powerful video editor apps. The video editor takes pride in offering Instagram-friendly features. You can manipulate the frame rating, export quality, crop videos, add filters, AI effects, and do much more to express your creativity. 

Inshot is usable for free, but some features are locked under the premium subscription. The premium version lets you remove the watermark and export videos in up to 4K quality. Using Inshot, you can generate more creative reels and increase your visibility to attract to get more Instagram followers.

To conclude 

Instagram is a competitive space but for individuals and businesses both, it has given some amazing features that can be leveraged to target the right audience. Whether you own a business or you are a professional, using Instagram can help you boost your virtual presence.

At the same time, it is also the harsh truth that its features make it harder for everyone to have the visibility they target due to its massive competitiveness. And that is where above mentioned strategies can help. If you plan to get Instagram followers in a larger number, optimizing your content is the cheapest way to do it. 

To summarize in short, you can work on the quality of the content or find out the best time to post on Instagram. These tactics will surely give your brand’s virtual presence a boost and will be helpful in tapping further unexplored markets.

Frequently Asked Questions

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Sakshi Kaushik

By Sakshi Kaushik LinkedIn Icon

A passionate writer and tech lover, she strives to share her expertise with mobile app developers and fellow tech enthusiasts. During her moments away from the keyboard, she relishes delving into thriller narratives, immersing herself in diverse realms.

Uncover executable insights, extensive research, and expert opinions in one place.

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