Best Ecommerce Platforms to Build Websites For All Businesses!

Here is our list of the best Ecommerce platforms. Use them and create beautiful responsive websites for all business types.
Last Updated on : May 09, 2024
best ecommerce platforms

The best Ecommerce platforms can help you create a website. A website that is beautiful, engaging, and has the potential to increase sales. In fact, having an Ecommerce website is an exciting avenue considering the recorded numbers of sales from these websites. For instance, retail Ecommerce sales reached a whopping 5.8 trillion in 2023. Read More

List of the Top Ecommerce Platforms to Build Responsive Websites!




Visit Shopify:

About Arrow

Shopify can easily be a part of any “best ecommerce platforms” list. It is an all-in-one commerce platform. A platform that empowers users to set up and manage their online store easily. Basically, it is ideal for seasoned entrepreneurs or aspirants just starting.

The platform provides tools and resources to help succeed in the ecommerce domain. It delivers a user-friendly interface. The user can even choose from a variety of themes and templates. This can affect your brand identity. Also, the ecommerce online store delivers a comprehensive suite of tools. These include product management features, marketing and sales tools, built-in analytics, SEO tools, etc.

Furthermore, Shopify goes beyond traditional stores. It integrates the Shopify store with your physical point-of-sale systems. Additionally, it can easily leverage social channels like Facebook and Instagram. Shopify also integrates well with third-party apps. Overall, it is one of the best ecommerce website builders currently available in the market.

Why we picked it? Arrow




Visit BigCommerce:

About Arrow

BigCommerce positions itself as a leading ecommerce platform. It caters to businesses of all sizes. These can range from startup websites to established brands. To further add, BigCommerce is designed keeping scalability and flexibility in mind. 

It is amongst the top ecommerce platforms because of its incredible features. The platform prides itself on its capability to handle high traffic volume and complex business needs. Its SaaS architecture makes the platform moreconvenient. Also, users can easily customize and integrate external tools & services for more control.

Overall, BigCommerce is a feature-driven platform. Some of its tools include product management, inventory control, SEO tools, etc.
The platform has an acute focus on the security of customer data and transactions. Also, it offers a variety of plans to businesses of various sizes and needs. In the end, it is an incredible resource to navigate the challenges of e-commerce.
Why we picked it?

BigCommerce is a SaaS-based architecture. Thus, no physical installation or downloads are required. Also, it provides a comprehensive list of tools to boost business.

Why we picked it? Arrow




Visit WooCommerce:

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WooCommerce isn’t a typical all-in-one ecommerce platform. It is a powerful open-source plugin designed for WordPress websites. If you already have a WordPress website, it can transform it into a full-fledged store.

Unique features of WooCommerce make It stand out as one of the best ecommerce platforms. Being open-source, the tool offers unmatched freedom and customization using a core code. It allows for extensive modifications that tailor your online store as needed. WooCommerce can also integrate with the WordPress ecosystem. This opens doors for many plugins and themes designed for WordPress.

Additionally, users can access the core WooCommerce software for free making. This provides the tool with space in the list of best free e-commerce platforms as well. It is important to note that WooCommerce requires some technical expertise. So, if you are uncomfortable with WordPress or coding, you might need to hire a developer. But, despite everything, it is a dependable ecommerce builder. So, start your ecommerce business with WooCommerce.

Why we picked it? Arrow




Visit Squarespace:

About Arrow

Squarespace is a platform designed to empower creatives and entrepreneurs. It caters particularly to those who value aesthetics and user-friendliness. The platform’s plethora of features help create beautiful ecommerce websites. 

Squarespace stands among the best ecommerce website builders offering modern website templates. These templates are fully customizable. Using these templates, you can tailor the look and feel of your website. This helps you reflect your brand voice with ease. Also, it is similar to other good ecommerce platforms that deliver features for handling and managing websites. 

The focus of Squarespace is on content. It empowers content marketing by easily integrating blogging tools. Also, the tool is listed on the best ecommerce platforms list for the mobile optimization of websites it brings. To conclude, You can use it to establish a strong online presence and achieve goals.

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Visit Wix:

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Wix isn’t another website builder to empower anyone. Instead, it can help create a stunning and powerful online presence. The tool offers a user-friendly drag-and-drop interface and helps build & manage a website.

Furthermore, this best platform for ecommerce websites has a vast library of customizable templates. These templates can be used to create a unique brand identity. More than that, its incredible suite of built-in tools helps with many tasks. For example, creating blogs, online stores, contact forms, etc.

Just in case you want to build an online presence, Wix has business-oriented features. The platform includes built-in SEO tools, marketing tools, and integrated analytics. Wix caters to businesses of all sizes. Also, it can integrate with a wide range of third-party apps. In totality, it is a platform tool to create business-oriented personal and professional ecommerce experiences on your website.

Why we picked it? Arrow


Oracle Commerce

Oracle Commerce

Visit Oracle Commerce:

About Arrow

In the list of top ecommerce platforms, Oracle Commerce stands out as a powerful platform. It is designed to cater to both B2B and B2C needs. The platform doesn’t just provide a storefront; instead, it acts as a central hub. 

You can seamlessly connect customers and sales across departments. Oracle Commerce fosters an understanding of your customer base. This helps you personalize the shopping experience and drive sales. It is amongst the few online ecommerce platforms that boast a robust cloud-based infrastructure. This ensures scalability and reliability.

Aside from this, it delivers features on many fronts. These features minimize the majority of extensive customization. Also, they deliver advanced search options. This includes features like faceted navigation, product recommendations, and personalized searches. To conclude, its features like multisite management, personalized shopping, etc., make it an incredible entry.

Why we picked it? Arrow




Visit PrestaShop:

About Arrow

PrestaShop is an open-source ecommerce platform. It empowers users to take control and customize every aspect of their online store. Unlike some closed systems, PrestaShop delivers the freedom to tailor a store’s functionality and design. 

The open-source nature makes PrestaShop one of the best ecommerce platforms. It grants access to the source code. This allows for extensive customization and integration with third-party tools. Also, it is free. Therefore, as a user, you only pay for hosting, additional modules, and themes.

Similar to other platforms, PrestaShop offers a vast selection of themes and modules. This helps personalize the online store’s look and feel. PrestaShop is a thriving community of users and developers. And it is among the best ecommerce website building platforms if you are budget-conscious and seek rich features.

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Visit Shift4Shop:

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Shift4Ship, formerly known as 3dcart, is a comprehensive ecommerce platform. It is designed to empower businesses of all sizes. The best free ecommerce platform offers a user-friendly interface with robust features.

With its core features, Shift4Ship acts as an all-in-one solution. The platform lets you create an online store, manage products & inventory, process payments, and market your business. It prioritizes security for customer data and transactions with industry-leading security measures. For example, Level 1 PCI compliance and advanced tokenization. 

Furthermore, it delivers seamless integration with payment processing solutions. The integration offers benefits like lower processing and accessibility to wider payment options. Shift4Shop can also cater to diverse business needs and handle scalability with ease. The platform is amongst the best ecommerce sites to develop a secure, user-friendly, and feature-driven platform.

Why we picked it? Arrow




Visit Ecwid:

About Arrow

Ecwid isn’t like other best ecommerce platforms mentioned on the list. It isn’t solely focused on building a full-fledged online store. Instead, it carves a niche that offers ecommerce widget solutions. These widgets integrate seamlessly with your existing website or platform. This makes for a perfect fit for businesses. 

In fact, it can be used by businesses that have already created their presence. Ecwid delivers a suite of tools that elevates the quality of your ecommerce website. The platform can easily utilize social media platforms like Facebook and Instagram. Furthermore, it lets you add, edit, and manage product listings. 

At its core, Ecwid boasts of its simplicity. However, its built-in marketing and sales tools help with multiple tasks. For instance, promote products, run discount campaigns, and track sales performance. Ecwid ensures online store looks and functions across devices. It promises to empower businesses to tap into ecommerce and start selling online quickly & conveniently.

Why we picked it? Arrow


Adobe Commerce (Magento)

Adobe Commerce (Magento)

Visit Adobe Commerce (Magento):

About Arrow

Adobe Commerce, formerly known as Magento Commerce, is a robust ecommerce platform. It is specifically designed to cater to mid-sized and enterprise-level businesses. Acquired by Adobe, the platform integrates seamlessly with Adobe Experience Cloud. This helps create a pool of tools and scalable ecommerce solutions.

Some of the capabilities of this platform set it apart. It helps build high-volume traffic and complex business needs. This helps with changing consumer preferences. Businesses can tailor the platform to their unique needs and brand identity. It happens because of its extensive customization options. Also, you get a vast library of third-party extensions.

Magento commerce is created for both B2B and B2C businesses. It offers features specifically designed for B2B transactions. For example, complex pricing structures, account management, and advanced order workflows. Basically, it is one of the top ecommerce platforms for businesses seeking a robust solution.

Why we picked it? Arrow

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Types of Ecommerce Platforms

There are multiple types of Ecommerce online stores. However, in essence, they can primarily be categorized in two ways:

1. By the Type of Transaction 

a. Business-to-Business (B2B)

These types of online Ecommerce platforms enable businesses to buy/sell products to other businesses. B2B businesses handle a lot larger order volumes. Also, the logistics and transactions are more complex in comparison.

b. Business to Consumer (B2C)

It is the most common type of Ecommerce platform. In this, the businesses sell products and services directly to consumers. B2C platforms are designed to be user-friendly. They offer a wide array of features that elevate the shopping experience. There are Ecommerce sites like Temu, Wish, Amazon, Shein, etc., that fall into this category.

c. Consumer to Consumer (C2C)

These Ecommerce websites allow consumers to sell products and services to consumers. C2C platforms are known for selling consumer items. For example, goods, collectibles, and handmade items. Some common websites are eBay, Etsy, and Craigslist.

d. Customer to Business (C2B)

It is a less used type of Ecommerce platform. C2B lets consumers sell products and services directly to businesses. A common example of this is the freelance marketplace. This is where businesses hire freelance workers for a variety of tasks.

e. Business to Administration (B2A)

These platforms sell products/services to government agencies or public sector organizations. The platform requires vendors to meet the required qualifications and standards.

f. Consumer to Administration (C2A)

C2A platforms allow consumers to interact with government agencies and public sector organizations. For instance, a C2A platform allows citizens to pay taxes, get benefits, or register to vote online.

2. By Deployment

a. SaaS (Software as a Service)

Ecommerce platform providers host saas platforms. This is so businesses don’t have to install or maintain any software. These Ecommerce websites are easy to use and affordable. This is the reason SMEs prefer to use them. Some top Ecommerce sites in this category are Shopify, BigCommerce, Wix, etc.

b. Open-source

Open-source platforms are freely available for businesses to download and install. These platforms offer a high degree of customization. Therefore, they can be difficult to set up and maintain. Some common examples are WooCommerce and Magento.

c. Headless Commerce

Headless commerce platforms separate the front end from the back end. Customers see different parts, and inventory, payments, etc., lie in different places. These platforms allow for a custom-designed shopping experience. They can also integrate with existing systems.

How to Choose the Best Ecommerce Platforms?

Choosing the right Ecommerce platform depends on several factors. These factors depend on your business requirements. So, here’s a roadmap to get you started:

Step 1: Define your needs:

  • What are the types of products you are selling?
  • What is the budget for your Ecommerce website?
  • What features (abandoned cart recovery, product reviews, CMS, etc.) are important to you?
  • What is the level of technical expertise?

Step 2: Consider key factors:

  • How easy is it to set up and manage the platform?
  • Is the platform scalable to handle growing business requirements?
  • Does the platform offer robust security features?
  • Does the Ecommerce online store integrate with payment processing?
  • Can you optimize your store for search engines?
  • Does the platform deliver a mobile-friendly shopping experience?

Step 3: Read Expert Reviews & User Testimonials

Read reviews of different Ecommerce platforms. Also, compare their features with the competitors. There are several resources available online, including

Step 4: Free Trials & Free Features:

Most Ecommerce platforms deliver free trials. Several best free Ecommerce platforms charge nothing for some of their features. Test them out, and decide before committing.

Step 5: Get Professional Help:

If you are confused, consult a professional. A consultant can help you find the right platform that fits your requirements.

Here are some additional tips:

  • Don’t be afraid to start small.
  • Focus on features that are important for your business.
  • Factor in the ongoing maintenance.

How Do We Test Ecommerce Website Builders?

Testing to figure out a good Ecommerce platform requires a systematic approach. However, it helps assess the strengths and weaknesses of the Ecommerce platform list. So, here’s a breakdown of key areas:

1. Functionality:

  • Product Management: We tested the platform’s capability to add, edit, and manage product listings. It included image uploads, descriptions, variants, and inventory management.
  • Order Processing: Simulating the checkout process helped us understand smooth functionality. There were several functionalities we tested. These are shopping cart functionality, discount codes, tax calculations, and shipping options.
  • Payment Processing: We ensured these platforms were compatible with popular payment gateways. 

2. Usability:

  • Interface: It is essential to evaluate the user-friendliness of the builder’s interface. We checked the interface for multiple tasks. For instance, adding products, managing content, and configuring should be easy.
  • Drag-and-Drop Functionality: Some Ecommerce website building platforms offer drag-and-drop tools. We tested it to understand the platform’s ease of use and flexibility.
  • Mobile Responsiveness: We ensured that the online store renders flawlessly across devices. For instance, desktop, mobile, and tablet. 

3. Design and Customization:

  • Themes and Templates: We explored themes and templates on these top e-commerce sites. You can check if they align with your brand aesthetic. Also, test how these Ecommerce platforms customize these templates as per specific needs.
  • Content Management System (CMS): To test blog posts, articles, or other content, test the CMS. We made sure that these platforms at large support this.

4. Performance (for users):

  • Page Loading Speed: Test the website builder’s performance by creating a sample store. This can help you determine the page loading speed. It is crucial from the user experience and SEO (Search Engine Optimization) perspective.
  • Scalability: Factor in the potential growth of the website. Ensure your solution is scalable in terms of traffic and product volume.

5. Security:

  • Data Security: We researched every platform’s security measures. This helped us understand the data security for customer’s personal information. A great way to do it is by checking the platform for SSL and PCI compliance.
  • Backup and Recovery: Tested the platform for backup and recovery options. These come in handy during technical issues.

6. Additional Considerations:

  • SEO Tools: The builder should have built-in SEO tools. This can help optimize online stores for search engines.
  • Customer Support: We evaluated the quality and availability of the chosen platform. This helped us understand the support channels in case you encounter issues. Common channels to check are phone numbers, email, and live chat.
  • Pricing: We compared the pricing plans offered by different builders. This ensured we have top Ecommerce platforms for every segment.

7. Testing Tools and Techniques:

  • Manual Testing: We navigated the e-commerce builder interface. It included an interface, add products options, and test functionalities.
  • Sample Store Creation: Set up a sample store to understand the builder’s capabilities.
  • User Testing Tools: These tools help us get feedback from potential customers on the store's usability. This is for you. You can use user testing tools to get feedback from potential customers. 

By following these steps, we can use a combination of testing methods. This can help effectively evaluate different Ecommerce website builders. Also, it can help anyone choose the one that suits their preferences.


Creating your website earlier was a complex affair. It required technical expertise and a team. If not then a dependable outsourcing partner. With advancements in technology, we have the best Ecommerce platforms today.

Platforms that can help us create something from scratch by ourselves. These platforms have multiple tools and customizable templates. This helps enable a brand image or voice. Overall, our intention with the list was to help you find some dependable options. We hope you quickly set up your website and get your business started.

Additionally, do you have one of the best Ecommerce platforms or any other solution that can help people? Something that lies in the digital domain and has potential. If yes then list your product. Our team of MAD experts will review your product. After that, your product will be listed on a relevant page at a relevant ranking. This can help you provide exposure, more credibility, and possible downloads/users/leads.

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