News

Instagram To Bring Standalone e-Commerce App For Shopping

As reported, the photo and video-sharing company has named the app as IG Shopping

instagram shopping

The e-commerce shopping is already at its peak, and still, there is a lot to come. To tap on such an opportunity, Instagram has started working on a new standalone app that will let the users shop from that app directly.

As per the report, Instagram may name the standalone app as IG Shopping. Engaging with this app will help the users to browse through all the collections of the brands and stores that they follow, and from there only, the user will purchase them directly.

The piece of information was passed on by sources to The Verge. However, there is no word from the company’s end about the upcoming IG Shopping app. Also, the launch of the app is not known yet, but the Instagram e-commerce app is speculated in the development process.

If we take a look at the total number of business accounts on Instagram, it stands to be 25 million, and advertisers count for the 2 million of the total business accounts. The stats were made public by the Sheryl Sandberg, Facebook Chief Operating Officer. In every five Instagram users, four follow at least one business.

So, if we go by these stats, Instagram can make the most out of the IG Shopping app. It will also act as a dedicated platform for the social media ginat to get itself involved in the e-commerce business and the add-on in the revenue will be another perk.

Earlier also, Instagram launched the IGTV app, which enabled the users to watch long-form vertical videos from the top Instagram creators. Hence, the tools like IGTV app and Instagram Shopping App will also assist the merchants, brands, and business to expand their reach on one of the best social media platforms.

Many online business retailers already use Instagram to promote and advertise their product on social media and now, the IG Shopping app will be shot in the arm for such industry verticals.

Manish
Written By
Manish

With a mixture of literature, cinema, and photography, Manish is mostly traveling. When he is not, he is probably writing another tech news for you!

Want To Hire The Best Service Provider?
MobileAppDaily will help you explore the best service providers depending on your vision, budget, project requirements and industry. Get in touch and create a list of best-suited companies for your needs.
News

Bringing Windows 10 Updates: Latest Improvements & The Releases

4 min read  

Microsoft never sleeps. Even before the rollout of Windows 10 (the 1803 version) the company was working to release next major update to it. Windows 10 has been developed as a service, means it will keep getting updates frequently. And, so far Microsoft 10 has received  major updates inclu

News

Lightspeed is Raising its Largest Funding in China

2 min read  

Lightspeed China Partners, a Shanghai VC firm and also an affiliate of Silicon Valley-based company, is intending to raise $560 million across its two new venture funds.According to a document filed with U.S. Securities and Exchange Commission today, Lightspeed China Partners has set a target of

News

Apple App Store Made $30 Million On New Year Day

4 min read  

Apple released 2017 App Store report sharing all the financial figures and business that the apps have made throughout the year. The new year comes with a great business for Apple as apps made millions in the App Store. This holiday season with the New Year celebration gave Apple big reason to be ha

News

Introducing the Pinterest Lite- A shorter and smarter version for the developing markets

4 min read  

Pinterest Lite introduced in the Play Store at 1.4 MbA comprehensive downloadable version of the PWALaunched in five countries- Argentina, Mexico, Colombia, Peru and ChileAmongst the social networking app which have gotten their ‘lite’ versions, Pinterest is the latest to

MAD Originals
MAD Originals

Cut to the chase content that’s credible, insightful & actionable.

Get the latest mashup of the App Industry Exclusively Inboxed

  • PRODUCTS
  • SERVICES
  • BOTH
Join our expansive network, build connections and expand your brand presence.