News

Snapchat Adds New Augmented Reality Feature To Bring Your Bitmoji Characters To Real Life

The feature let you play with your cartoon avatar with app’s camera

Snapchat

Snapchat employs Augmented Reality to give its users a new selfie-emoji addiction in its app.

The company known for providing super fun lenses and trendy camera filters is taking selfie the word selfie to a whole new level. Bitmoji ,inbuilt feature of Snapchat to create your own cartoon avatar in the app to add fun to your snaps. On Thursday, Snapchat enrolled a new feature that allows its users to project their Bitmoji character to the real world through the app’s camera.

Snapchat

Snapchat blends the AR technology with bitmoji feature to give user’s bitmoji character a birth into their surroundings. With the help of the new update, users can launch their cartoon avatar into the real world via app’s camera. Now, users no longer need to capture a crying chicken burger on a restaurant table when they can capture cartoon version of themselves dancing all around the room. Ability to superimpose their bitmoji character to the real environment is another addition to company's campaign to retrieve lost interest of the users.

Snap filter

Augmented Reality was first introduced by the Snapchat as a fun feature for the users, however, the technology is transforming the the digital world with its applications. Facebook and Instagram have also enrolled their own versions of AR features in their app. In addition to this , Apple in its recent event on 12th September released iPhone X and iPhone 8 That are completely compatible with AR.

Snapchat, however, is leading the battle over AR with its sole rights over the bitmoji company. Snapchat acquires the user's cartoon avatar making app back in 2016 for $64 billion. The company is using its bitmoji hold over the users to keep them Snapchat obsessive.

The feature is available for both iOS and Android devices on their respective app stores.

Tanya <span>Editor In Chief</span>
Written By
Tanya Editor In Chief

She is a content marketer and has more than five years of experience in IoT, blockchain, Web, and mobile development. In all these years, she closely followed the app development, and now she writes about the existing and the upcoming mobile app technologies. Her essence is more like a ballet dancer.

News

Here's All You Need To Know About Apple iOS 11.2.5 Release And User's Broken Trust

4 min read  

Apple may be counting on iPhone X in 2018 to cross the 1 trillion dollar milestone, but it has a more serious issue to lookout. Last week the iPhone maker admitted that it has intentionally made the older iPhones slower with every new iOS update. The reason given by the company of doing so is to hel

News

Google Maps To Roll Out Speed Limit Feature For its iOS And Android Apps

2 min read  

Google has finally launched ‘speed limit’ feature within Google Maps, after testing it for over two years. The new feature that was initially limited to only a few areas in the US, has now spread on a much wider scale to new regions around the globe, a media report suggests.As spotte

News

Instagram Hide Likes Feature Expanded to More Countries: What It Means For Brands And Individuals?

4 min read  

Do you feel envious when you see other posts on Instagram getting more likes than your post?Well, there will be no more competition on the basis of likes anymore. Instagram hide likes feature was first announced by Facebook at F8 developer conference. Canada was the first country where users rep

News

Cambridge University And Babbel App Come Together For English Test

4 min read  

The Germany based language-learning mobile app maker, Babbel teamed up with the Cambridge University’s English language certification stream. Babbel, which also holds the position of the highest grossing app maker in mobile language-learning sector started a campaign with the Cambridge Univers

MAD Originals
MAD Originals

Cut to the chase content that’s credible, insightful & actionable.

Get the latest mashup of the App Industry Exclusively Inboxed

  • PRODUCTS
  • SERVICES
  • BOTH