Logo
News

Swipeby Launches AI Text-to-Photo Tool for Restaurants to Boost Online Orders

Swipeby has launched an AI text-to-photo tool called Snapshot. Using a list of ingredients and other details, the AI tool can create custom images of meals.

Swipeby, has launched Snapshot

Swipeby, has launched Snapshot, an AI text-to-photo app that generates images of menu items based on descriptions of the food.

Using a list of ingredients and other details, the AI tool can create custom images of meals, including the color of the plate they’re served on. Swipeby noticed that 80% of its clients don’t have photos for the majority of menu items on their websites, and high-quality food photos can increase orders on restaurant delivery apps by 35%, according to a survey from Snappr.

Swipeby founder Carl Turner says, “We see this in our own metrics and accounts. If you have pictures, you drive more orders. Conversion goes up, ticket size goes up. Every metric you could think about will be positively influenced for an ecommerce transaction.”

The cost of food photography is too high for many small restaurants, making it difficult to constantly update incoming menu items with new photos. Michael’s on Main Cafés, a chain with more than two dozen locations in Illinois, began working with Swipeby during the pandemic when it was in search of a platform to provide online and hands-free ordering to its customers.

The images have come out enticing for customers, says Michael Delisi, director of operations of Noteable Events Productions, operator of Michael’s on Main Cafés, and they are hoping they continue to make mouths water. Some may question the accuracy of AI-generated food photos and whether they will be accepted by delivery platforms.

However, Turner claims that the images are surprisingly accurate, accounting for all details including any additional ingredients or toppings. While DoorDash typically rejects unrealistic photos, such as stock images that aren't taken by the restaurant, Turner believes that will change in six months, as AI generation makes sense.

In conclusion, Snapshot is an exciting development for restaurants looking to boost their online orders and engagement with customers. With AI-generated images, they no longer have to worry about the high cost of food photography and can showcase their menu items more effectively, making mouths water and driving sales.

Manish <span>Content Strategist</span>
Written By
Manish Content Strategist

With a mixture of literature, cinema, and photography, Manish is mostly traveling. When he is not, he is probably writing another tech news for you!

Think Your Professional Journey
Deserves A Spot In Our 40 Under 40 Report?

Featured Blogs

News

WhatsApp Will Soon Support Cross-Platform Messaging You may soon be able to reply to Skype messages using WhatsApp

4 min read  

WhatsApp recently launched the Android beta update (version 2.23.19.8:), which shows a new screen that may indicate its inter-app chat compatibility. The screen is neither functional nor accessible for now but will become fully operational by the next update version. The encrypted messaging app may

News

Top 5 Microlearning Sites To Cure DoomScrolling Addiction

4 min read  

Mental health is unavoidably stooping low as our generations keep advancing. While the new world brings multiple reasons for the new generation to be depressed, one latest mental disturbance in trend is Doom-Scrolling. To identify doom-scrolling quickly, check if you came to this article through pro

News

PUBG vs Fortnite: Which Of The Battle Royale Big Hitters Is Best For Mobile?

4 min read  

When it comes to discussing the biggest trends in gaming in the past 12 months, one issue which has to be considered is the rise of the battle royale genre.The "last man standing" survival concept has featured as a mode in a number of games down the years, but it has only recently take

News

Google’s New Stadia Game Streaming Service: Here’s What You Need To Know

2 min read  

It's about time, Google has made its way back to the trending section and this time it's not about the latest version of Android OS but it is actually related to online streaming.Well to be specific, it's about an online game streaming service! Yes, the tech giant, Google has de

Featured Interviews

Interview

Interview With Coyote Jackson, Director of Product Management, PubNub

MobileAppDaily had a word with Coyote Jackson, Director of Product Management, PubNub. We spoke to him about his journey in the global Data Stream Network and real-time infrastructure-as-a-service company. Learn more about him.

MAD Team 4 min read  
Interview

Interview With Laetitia Gazel Anthoine, Founder and CEO, Connecthings

MobileAppDaily had a word with Laetitia Gazel Anthoine, Founder and CEO, Connecthings. We spoke to her about her idea behind Connecthings and thoughts about the company’s services.

MAD Team 4 min read  
Interview

Interview With Gregg Temperley, Founder Of ParcelBroker App

MobileAppDaily had a word with Gregg Temperley, Founder. We spoke to him about his idea behind such an excellent app and his whole journey during the development process.

MAD Team 4 min read  
Interview

Interview With George Deglin, CEO Of OneSignal

MobileAppDaily had a word with George Deglin, the CEO and co-founder of OneSignal, a leading customer messaging and engagement solution, we learn multiple facets related to customer engagement, personalization, and the future of mobile marketing.

MAD Team 4 min read  
MAD Originals
MAD Originals

Cut to the chase content that’s credible, insightful & actionable.

Get the latest mashup of the App Industry Exclusively Inboxed

  • PRODUCTS
  • SERVICES
  • BOTH
Join our expansive network, build connections and expand your brand presence.