Logo
News

Electric Scooter Startup Grin Partners With Yellow

After the merger, the brands will rebrand themselves as ‘Grow Mobility’

Electric Scooter Startup Grin

It’s only been a few months since electric-scooter startup Grin merged its business with Brazil-based Ride. Now, the company has partnered with Yellow, a bike-share startup based in Brazil which has stepped its foot into the electric scooter business.

Grin and Yellow are rebranding as Grow Mobility as a part of the partnership, however initially, both the apps will maintain their individuality as respective brands. Grow Mobility currently operates more than 135,000 vehicles in around six countries and plans to further expand their business across Latin America in the next few months.

Grin co-founder and Grow CEO Sergio Romo said in a press release,

He further added,

Yellow raised $63 million in a funding round led by GGV Capital in September which was also the largest Series A funding elevated by Latin American startup. Shortly after Yellow’s investment round, Grin also raised $45 million in Series A funding.

Besides Ride and Yellow, Grin has also previously partnered with Columbia-based on-demand delivery startup Rappi.

2018 - The Year Of Electric-Scooters

2018 has definitely been the year of electric-scooters with giants like Uber and Lyft entering into this domain, making it clear that e-scooters are here for the long run.

The number of cities in the U.S. where e-scooters are currently being deployed has increased from 33 to more than 90. The numbers are expected to increase in the coming time.

Bird, currently valued at $2 billion, is the first e-scooter company in the world, having first deployed in September 2017 in Santa Monica, California. After a year, Bird announced that it has hit a milestone of 10 million rides in more than 100 cities.

Spin, which started as a bike-share startup, was the second to join in the electric-scooter war, eventually deciding that it will go all in on scooters. Next in the line was Lime, which also initially started as a bike-share company. Currently Lime has deployed its scooters in over 100 cities in the U.S. and 27 international cities.

The industry got into more serious business when Uber partnered with Lime and Ford acquisition of Spin.

Skip, founded by Sanjay Dastoor, was a bit of a latecomer. Launched in March, deployed its scooters in Washington, D.C., Portland, Ore., and San Francisco, and won its permit to operate in the heart of Silicon Valley.

Manish <span>Content Strategist</span>
Written By
Manish Content Strategist

With a mixture of literature, cinema, and photography, Manish is mostly traveling. When he is not, he is probably writing another tech news for you!

Think Your Professional Journey
Deserves A Spot In Our 40 Under 40 Report?

Featured Blogs

News

‘Tinder-Style’ PropTech App Badi Raises £24M

2 min read  

Gone are the days when individuals looking for romance took to classified pages of a newspaper, sharing adverts alongside landlords looking for probable tenants.Badi, a startup that mingles house hunting with the Tinder-style swipe mechanism has escalated an additional £24 million($30m) in

News

Tencent-Backed Homework App Yuanfudao Jumps To $3B Valuation

2 min read  

Yuanfudao, a six-year-old homework app startup announced this week that it has successfully elevated $300 million. The funding round was led by big-name investors including Tencent, China’s largest social networking and gaming company.Other participants to fund the homework app include War

News

Fintech Start-up B-Social Raises £3.2 Million Investment

2 min read  

B-Social, a London-based banking app startup that has created a ‘social finance’ app and offers a beta debit Mastercard, has successfully secured £3.2 million through its latest seed funding round.Founded in 2016, B-Social is currently applying to Prudential Regulation Authorit

Featured Interviews

Interview

Interview With Coyote Jackson, Director of Product Management, PubNub

MobileAppDaily had a word with Coyote Jackson, Director of Product Management, PubNub. We spoke to him about his journey in the global Data Stream Network and real-time infrastructure-as-a-service company. Learn more about him.

MAD Team 4 min read  
Interview

Interview With Laetitia Gazel Anthoine, Founder and CEO, Connecthings

MobileAppDaily had a word with Laetitia Gazel Anthoine, Founder and CEO, Connecthings. We spoke to her about her idea behind Connecthings and thoughts about the company’s services.

MAD Team 4 min read  
Interview

Interview With Gregg Temperley, Founder Of ParcelBroker App

MobileAppDaily had a word with Gregg Temperley, Founder. We spoke to him about his idea behind such an excellent app and his whole journey during the development process.

MAD Team 4 min read  
Interview

Interview With George Deglin, CEO Of OneSignal

MobileAppDaily had a word with George Deglin, the CEO and co-founder of OneSignal, a leading customer messaging and engagement solution, we learn multiple facets related to customer engagement, personalization, and the future of mobile marketing.

MAD Team 4 min read  
MAD Originals
MAD Originals

Cut to the chase content that’s credible, insightful & actionable.

Get the latest mashup of the App Industry Exclusively Inboxed

  • PRODUCTS
  • SERVICES
  • BOTH
Join our expansive network, build connections and expand your brand presence.