News

Bitcoins for $1? All Thanks To Walmart

Bitcoin is a decentralized digital currency

Blockchain

We all know, what worth a Bitcoin is holding right now. Currently, one Bitcoin equals to USD 6,283.30, which of course is a staggering sum for a single Bitcoin. In December, the value of one Bitcoin surpassed USD 20,000, which took the world by storm. Now, what if someone sells you 1 Bitcoin for $1? Doesn’t it sound cool? Of course, it does.

Going by that, Walmart stunned the world by selling bitcoin for $1. But there is a twist in the deal. The Bitcoin that are being sold in the American multinational retail corporation is all chocolate. It's just the cover of the chocolate that is wrapped in the Bitcoin design and rest, and you can have your chocolate.

The Bitcoin milk chocolate is produced by the Frankford Candy company and weighs around 1.42 ounce. The chocolates look very similar to the foil-wrapped milk chocolate coins of yesteryear that became very popular among kids.

Frankford Candy even announced about the new chocolate on their Twitter handle with the caption written, “Lots of Milk Chocolate + Bitcoins = Pure happiness.”

Frankford Candy & Chocolate Company was founded in 1947 and in the last couple of years, the chocolate company became very successful. With the new move of covering their chocolate in the Bitcoin shape is expected to help them in amassing more revenue.

In one such similar episode, a non-alcoholic beverage company called Long Island Iced Tea Corp rebranded itself Long Blockchain Corp and saw its shares jumping to six-fold just because of its name change. Therefore, you can make out what potential Bitcoin and other Cryptocurrencies hold at this point of time, and Frankford Candy following the same path seems to be a wise decision.

Interestingly, at a time when Bitcoin is gradually making its way into the market, something of this sort, that too in the largest retail supply store, which has 12,000 stores in 28 countries, will help the people to connect with the cryptocurrencies.

Aparna <span>Growth Strategist</span>
Written By
Aparna Growth Strategist

Aparna is a growth specialist with handsful knowledge in business development. She values marketing as key a driver for sales, keeping up with the latest in the Mobile App industry. Her getting things done attitude makes her a magnet for the trickiest of tasks. In free times, which are few and far between, you can catch up with her at a game of Fussball.

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