Facebook didn’t win the live streaming of NFL games but it has successfully secured the live streaming of Football match for its users. Facebook announced the deal last Wednesday. The deal was made with Stadium, the 24/7 digital sports broadcaster. As per the deal, Facebook will live stream 15 college football matches exclusively for the users.
Stadium reserve all the right for these matches and will produce them specifically for the Facebook. This means that it won’t on air any of these matches on TV or anywhere else but specifically on the Facebook. This move is seen as the tech’s big shift towards streaming premium videos on its platform. These games will be streamed weekly on every Friday nights.
Coverage At A Glance
- Facebook’s deal with Stadium to live stream 15 college football matches
- Schools like North Texas, Utah State, and Idaho will participate in these games
- For now, Facebook won’t be selling ads or commercial against these matches
- It is a chance for Facebook to advertise its newly redesigned video tabs
Facebook has been looking for such shows in two different categories. The ones to fit under big budget slot that could offer feel at home experience to the users and the others to go under low budget segment. The low budget shows will refresh after every 24 hours to be replaced by other similar trending videos. The new video initiative would provide more exposure to the already popular social networking site.
The giant social networking site has been trying to secure the exclusive rights for such matches for past few years but those rights were not exclusive to the Facebook. However, it had successfully streamed some NBA and MLA season games. Facebook has also secured a deal with Fox Sports to stream Champion League soccer matches.
Facebook denied commenting on the financial details of these arrangements. These high-voltage matches are going to offer a reason to the users to remain glued to their FB walls, generating more profit for the social networking site.
College football has got a great reputation among the youngsters and with its move Facebook is all set to cash in the popularity.