Mobile apps make an inevitable part of any business venture.
When a number of businesses are looking after every possible way to secure a mobile presence for them with an enterprise app, in the coming years, this is going to be the most contested area for mobile app development companies worldwide. If we take note of recent statistics, about 60 percent of the businesses took the initiative to have a mobile app for them in 2016. If we consider the same statistics for last year, it went up by 73 percent while in the current year it is expected that 85 percent of the businesses are going to have a mobile app representing their business or company.
So, while mobile apps are supposed to experience exponential growth for years to come, it is essential for mobile app developers and mobile app development companies to remain competitive with excellence and outstanding output. If you are keen to know the critical attributes that make an enterprise app successful, here we provide five mind blowing tips.
In the current realm, the mobile users usually hate to spend a lot of time reading a large body of text or just trying to find some feature or content. They need everything quick and if possible in a quickly readable format. Moreover, with the web speed getting the boost from the latest technologies they are no longer in a mood to wait as long as a half a minute for an app to load. In one word to say, they are more restless as long as a half a minute for an app to load. In one word to say, they are more restless and demanding than ever when it comes to getting things done at a quick pace.
Does your app address this lower attention span typical of today’s mobile users? If not it is high time you make your app load faster, design your app in a way so that features can be quickly accessed, deliver contents that are readable at a glance and visual contents that never fail to impress at first look.
As a business entity, you have an in-depth understanding of your business niche and typical trends, constraints and effective principles. Altogether these constitute your market knowledge, and it plays a vital role in making your app competitive and lucrative. To achieve this, it is advisable to study other competitive apps in the niche and learn from the way they address their audience.
When you want your app stand out from other by virtue of your market knowledge and grasp over business statistics, human resource can play a vital role in that. It is important to get inputs from qualified professionals who can assess the chances and opportunities better. At last, make use of quality analytics tools to gain insights about your app usability and respective pros and cons of the app.
As a business, you should also pursue objectives for your app that are realistic and practical. Secondly, break apart the long-term goals into interim goals for long-term and substantiate with appropriate plans and steps. This holds true for all aspects of app marketing including user acquisition, retention, engagement, business conversion and appreciation from staff members and partners.
Those days are gone when an app used to be built and after that sent for the testing process. Such funneled process can be time-consuming and counterproductive in more ways than one. These days, agile development supports concurrent testing of apps requiring no separate process but a testing process that runs on alongside development.
The ever-growing fear of crime now demands to integrate security into the app from development to ops. With this approach, you will refine security at minor level with a uniform approach, instead of working at the end with a separate tool for dev and ops.
Wondering if this will benefit your applications and its workflow? Indeed, yes. You won’t be just assured about the consistent security processes across your app portfolio but be sure about the quality of your app.
The app security should not hamper the current activities and should run in the background without changing existing workflows. Working in the early stage will ensure about better working environment between development and security concern at each stage.
In the end, make sure not to accept the security solutions that are tied only to an OS, application framework or cloud provider. For this, you can adopt a policy-based solution that will leverage governance and be a protector for not only your application portfolio but even the application lifecycle.
Too many DevOps pipelines won’t turn your project more agile or efficient at deploying code. However, the reality of one pipeline is possible. And that’s the reason today businesses are moving towards the container platforms for better agility.
Once you understand the fact, you can speed up your app development processes from development to launch for every application.
Aparna is a growth specialist with handsful knowledge in business development. She values marketing as key a driver for sales, keeping up with the latest in the Mobile App industry. Her getting things done attitude makes her a magnet for the trickiest of tasks. In free times, which are few and far between, you can catch up with her at a game of Fussball.
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