News

ICE London 2019 - Microgaming Aiming For A Year Of Exciting Diverse Content

See what all ICE London 2019 brought to the table of the gaming industry.

ICE London 2019

ICE Totally Gaming, one of the significant gaming event that is held globally is concluded yesterday and a lot of happened in the three-day event. The annual launch pad for gaming innovation is the best platform for gaming visionaries.

Revitalized favorites and a good number of vibrant new titles is what Microgaming aimed for at ICE London 2019 this time. The online gaming giant witnessed phenomenal growth and introduced many new stunning games in 2018. We saw some very entertaining display of breathtaking titles at ExCel London, at ICE 2019.

The three action-packed days from February 5 - 7 saw Microgaming unveiling its plan for the rest of the year, which brought along a diverse roster of premium content, exclusive games and many celebratory events scheduled held at the well-known Microgaming Bar (N5-120).

The latest technologies have propelled online mobile gaming on smartphones, and the success of Microgaming’s offerings is a real example of that.

What All’s On The Menu Of Microgaming?

Microgaming showcased six top-of-the-line game studios at its stand, with each having a specific mission to produce exciting and exclusive content not just to meet but exceed the expectations of Microgaming customers world-over.

The award-winning company invited the attendees to experience first-hand captivating features, mechanics, and artwork of its latest releases.

The attendees directed the journey by taking a trip back to the 70s era through the new ‘Village People’ online slot, a creation of the Fortune Factory Studios. The second game, ‘Agent Jane Blonde Returns’ from Stormcraft Studios promises many espionage escapades with an iconic superspy making a thrilling comeback.

The hotly anticipated latest ‘Lara Croft’ game from the ‘Triple Edge Studios’ and ‘Shogun of Time’ from Just For The Win are both all about fearless heroines that continue to rule the charts everywhere. In fact ‘Tomb Raider 1’ (featuring Lara Croft of course!) is counted amongst the best classic PC games for the smartphone that will race you through your childhood! 

Then there was the ‘Banana Odyssey’ from Slingshot Studios, which is all about simian space antics, having a mass appeal in all parts of the world. ‘Blackjack’ from Switch Studios further strengthened Microgaming’s hold over the table games category.

Continued Efforts Towards Sustainability

While helping players experience dazzling new worlds, Microgaming showcased its continued commitment to minimization of environmental impact and sustainability, both an integral part of Microgaming PlayItForward, their Corporate Social Responsibility (CSR) program, through an eco-friendly exhibit at ICE.

Their environmentally-sustainable stand featured all kinds of recycling facilities apart from reusable and compostable materials. Microgaming Bar is set to adopt an absolutely zero plastic policy as well.

In support of Clarion and Ecobooth’s initiative towards the reduction of trade show based, Microgaming recycled all the standard materials and graphics at the end of ICE 2019.

What We Forsee In ICE 2020

Going forward, ICE Totally Gaming represents the entire gaming industry, and with all the innovations that were introduced this year, we wish to see it moving with greater pace.

Technologies like AR, VR, and ML have already made their way into the gaming industry, therefore, moving to something like real-time experience can be exciting.

ICE continues to be the leading industry event due to its size and scale, the quality and quantity of the audience and the consequent networking and business development opportunities it offers.

ICE keeps on being the significant gaming business event because of its size and scale, the quality and amount of the crowd and the subsequent administration improvement openings is remarkable.

Tanya <span>Editor In Chief</span>
Written By
Tanya Editor In Chief

She is a content marketer and has more than five years of experience in IoT, blockchain, Web, and mobile development. In all these years, she closely followed the app development, and now she writes about the existing and the upcoming mobile app technologies. Her essence is more like a ballet dancer.

News

Snapchat May Come With Spectacles 2.0 And An Premium Model of Smart Glasses

4 min read  

Snap’s first hardware product the smart glasses may be getting its second and third generation model. According to Cheddar, the Snapchat's parent company may be launching an advanced version of Spectacles later this year. Snapchat's Snaptacles are the smart glasses launched by the comp

News

PUBG vs Fortnite: Which Of The Battle Royale Big Hitters Is Best For Mobile?

4 min read  

When it comes to discussing the biggest trends in gaming in the past 12 months, one issue which has to be considered is the rise of the battle royale genre.The "last man standing" survival concept has featured as a mode in a number of games down the years, but it has only recently take

News

Apple's Siri Is No Competition For Amazon's Alexa, Proven At CES 2018

4 min read  

Apple, the tech giant known for its revolutionary inventions every year to amaze the people around the globe. The iPhone maker that has changed the face of smartphone industry in 2007 with the launch of the first touchscreen phone. Moreover, it became the most valuable company in the world, but thin

News

OYO Raises $1 Billion Funding: Newest Entrant In India's Unicorn Club

2 min read  

OYO Hotels is an Indian Startup that is known for allowing their customers to book reliable and affordable rooms all across the country. Just recently, this hotel chain, OYO has raised approximately $1 BIllion in their latest funding round.As reported by the company's spokesperson, this fund

MAD Originals
MAD Originals

Cut to the chase content that’s credible, insightful & actionable.

Get the latest mashup of the App Industry Exclusively Inboxed

  • PRODUCTS
  • SERVICES
  • BOTH
Join our expansive network, build connections and expand your brand presence.