Instagram is one of the best platforms to grow your business
An Instagram account filled with engaging photos is a must these days, especially if you are a marketer trying to get your app, product, or service across. Having a mobile app for your business is great, and to have a strong Instagram presence to help promote the app and your business is even better.
Creating a strong Instagram presence is easier said than done. Aside from producing great content for the account, you also need to promote the account, engage the audience, and spend some time managing the account. These useful tools can help simplify all that and boost your Instagram presence in no time.
Let's discuss the best tools that will bring more than ever engagement to your account. Here is the list.
VSCO is a popular image (and now video) editing app for Android and iOS. Millions of Instagram users use the filters and editing tools available on VSCO to enhance their photos for Instagram. The filters on VSCO are already interesting, and the fact that you can fine-tune everything makes the app even more appealing.
It is important to be consistent on Instagram, especially when it comes to tones and styles. This is where VSCO comes in handy. Whether you are posting photos and illustrations, VSCO can help make your Instagram posts appear more consistent with a bit of work. The resulting feed – a clean and attractive one – will capture the attention of more followers.
This next one isn’t really a tool, but rather a web service designed for one thing, which is adding more followers to your Instagram account. You can now gain Instagram followers within minutes with the help of this service.
Don’t dismiss the idea of buying followers just yet. Boosting your numbers early in the game can actually be beneficial. Organic users are more likely to follow your account when they see you have 20,000 followers rather than when the account only has 88.
By adding more followers early, you are accelerating the growth of your account and making your Instagram presence more appealing to a wider audience. Just make sure you back the numbers with great posts to keep the audience happy.
Hootsuite is the most-used tool when it comes to social media management, and the suite now supports management of Instagram accounts. You can schedule posts, reply to comments, and get detailed analytics about your account.
The latter is useful for when you want to analyze the kind of contents generate the most user engagement or discover new ways to grow your account. The more you know the audience, the more you can tailor the account to better suit their expectations.
Gleam.io is the last tool you should use when trying to boost your Instagram presence. It is a tool that helps you run giveaways and contests seamlessly. You can make following you on Instagram or liking a certain post mandatory, even when the contest itself is promoted across multiple social media sites.
Gleam.io simplifies everything about running a contest. You only need to set up the contest once, and everything from collecting entries from participants, to randomly selecting winners and contacting them is done automatically.
With these tools in your arsenal, expanding the reach of your Instagram account and growing your presence further should be very easy to do. If you want to know more about how you can market your app or your products and services on Instagram, stay tuned for more articles here on Mobile App Daily.