The smartphone with a massive battery.
Asus Zenfone 4 Max has already made a global entry and was launched in the second half of the last year. The device was able to generate enough sensation among smartphone fans and even saw some profound response by the tech geeks. The Taiwanese multinational tech giant did have a couple of elements to surprise users like the dual camera setup at the back and the monstrous 5,000mAh battery.
After the unbeaten run in other countries, Now Asus is gearing up to launch its mid-range smartphone in India and is expected to be launched in December this year.
If we go by the features that accompany the global model, we can very much anticipate what Asus may toss up in India. Let’s take a walk.
The design is quite lucid and standard. Asus didn’t try much with this device, and it is sometimes perfectly fine. Asus ZenFone 4 Max Pro gives a perfect look of the metal and glass slab. Unlike the modern smartphones that are entering the market, this device has big bezels and a home button at the front. The fingerprint sensor of the device sits at the chin and is overlapped over the home button.
The back side is wrapped in aluminum with breaks near the top and bottom. The dual camera is positioned in a horizontal position with flash sitting on the sides. The company logo is unchanged and is set at the upper center position.
Asus ZenFone 4 Max Pro is packed with a screen resolution of Full HD (1080 x 1920 pixels) that promises to deliver a flawless display. Currently, the smartphone runs on Android v7.0 (Nougat) operating system coupled with ASUS ZenUI that gives it a homely touch. In terms of processor, Asus made sure to power the device with the powerful chipset like Qualcomm Snapdragon 430 that rightly compliments Quad-core, 1.4 GHz, Cortex A53 processor paired with 3 GB RAM. The device has onboard space of 32 GB that can be extended up to 256 GB with the help of the external card.
The device is fixed with dual camera set-up on the back and a single camera lens at the front for the selfie. Who can imagine buying a dual-camera phone at the price of a mid-range device; Asus made it possible and threw up something of this sort in the Indian marketplace that is always going to work for you. Its 16MP back camera is equipped with the wide, F2.0 aperture lens to capture more explicit photos. The rear camera also offers 120-degree wide-angle view for better landscape shots and convenient photography in confined indoor spaces.
The front camera has 16 megapixels lens with F2.0 aperture and a soft light LED flash. Its PixelMaster camera modes include Beauty, Auto (with HDR features), Selfie Panorama, and GIF Animation.
The battery remains to be the purple patch that looks perfect. Asus ZenFone 4 Max Pro comes with the 5000 mAh battery pack that can churn out enough juice to keep the device going for full two days, but in the end, it is always user’s practices that decide the overall battery output.
For smart battery optimization, Asus has added power management battery options that ensure more extended performance and even the reverse-charging capability. By turning on the double battery lifespan feature, it means your device can fully charge (to 100%) and discharge (to 0%) up to 500 times in a 25°C environment, and the loss of battery capacity will be reduced by half.
Connectivity options include GSM, WCDMA, TD-SCDMA, FDD-LTE, TD-LTE, LAN 802.11 b/g/n, Bluetooth 4.1, Wi-Fi direct, Micro-USB, GPS/ A-GPS, and a 3.5mm headphone jack. Some additional sensor includes a Light sensor, Accelerometer, Compass, Proximity sensor, and Gyroscope.
As I told you earlier, the device is already launched globally, and now Asus will be launching its next mid-range phone in India somewhere in December. This will give enough time to the company to have a look at the device before launching it, and in case of any issue, Asus can fix it accordingly. As I don’t foresee out of the box demand for this device, hence, the buyers will find it easy to lay their hands on the new device.
If we look at the price at which Asus has launched its ZenFone Max Pro M1, then I can speculate the cost of Asus ZenFone 4 Max Pro to be around 12,000 INR, and if the company plans to roll out a model with more RAM, you may see the push in the price. Other than that, the device looks to be a perfect fit in the mid-range segment.
After years of tussle, Asus has rightly tapped the mid-range smartphone market, and with devices like ZenFone 4 Max Pro and ZenFone Max Pro M1, the company will only strengthen its place.
Though there is still time that the device will see the light, yet as a buyer, I can expect the chill of such a feature-packed device.