Asus has quietly launched the new smartphone in Taiwan without even holding a press release or an event. The company has slipped ZenFone Ares in the local market that features AR and VR specs similar to the last year launched Ausu ZenFone AR. The Taiwanese smartphone maker has launched the smartphone first in the local market without making a big buzz about it. ZenFone Ares comes with latest hardware support that mostly emphasizes the Augmented Reality and Virtual reality. Surprisingly Asus ZenFone Ares is launched with lesser price tag compared to ZenFone AR.
The phone was in rumors for a long time now, and Asus was keeping the phone a secret prior to the launch. With the new mid-range smartphone, the company is trying to use AR and VR features for alluring more users.
The 5.7-inch smartphone comes with metal unibody that is composed of black matt color. The front side of the phone is formed of a big display with considerably large bezels. The corners of the phone are rounded, and you will see curved edges at both side of the phone that makes it a little bit thick. From the front of the phone looks like Asus has given the phone a traditional Samsung mid-range smartphone look. The fingerprint sensor at the bottom comes in an oval shape with the navigation buttons. On the back side of the phone, you will see 23 MP camera sensor that comes with some unique look.
Asus ZenFone Ares is a powerful device that was launched with a comparatively lower price tag. The smartphone sport a 5.7 inches Super AMOLED capacitive touchscreen that offers 1440 X 2560 pixel resolution. In addition to this, the phone comes with 16:9 aspect ratio that provides 72.6% screen to body ratio. The display of the phone is protected by Corning Gorilla Glass 4. Asus ZenFone Ares uses the Qualcomm MSM8996 Snapdragon 821 chipset for its core functionalities that is backed up by Quad-core (2x2.35 GHz Kryo & 2x1.6 GHz Kryo) processor. The processing unit of the smartphone is paired with 6/8GB RAM and 64/128/256GB of internal storage. Moreover, the storage of the phone is expandable up to 400GB via microSD card that uses the SIM slot 2.
The Asus ZenFone Ares camera is the most promising spec on the device embed by the company. You will find a 23MP rear camera having f/2.0 aperture that comes with 4-axis OIS, 3x zoom, phase detection autofocus, depth & motion tracking sensors. The camera is capable of delivering cool three dimensional AR effects, the high-res PixelMaster 3.0 lens enables you to experience motion tracking. The front camera of the phone comes with an 8MP powerful lens that captures high-quality selfies. Asus ZenFone Ares runs on Android 7.0 (Nougat) and it will receive the upgrade soon from the company. The multimedia category of the phone is supported by a SonicMaster 3.0 Hi-Res Audio 384 kHz audio decoder along with the support for DTS Headphone and 7.1 channel. The smartphone also comprises a 3300 mAh non-removable Li-Ion battery that supports fast charging.
Ausu has manufactured an AR powered smartphone that is embedded with Project Tango support. Project Tango is the AR computing platform developed by Google.
Asus has launched the smartphone only in Taiwan for now and said no word about the global release. The company has pushed the phone without any prior confirmation or news. Asus ZenFone Ares cost TWD 9,999 that is roughly $333 and Rs.22,700. The company launched Asus ZenFone AR last year with almost same specs for Rs, 49,999.
Asus ZenFone Ares seems to be impressive with the latest hardware support and AR features. The hardware support of the phone is compatible with Google ARcore technology so, we will be getting more VR options. The rear camera is sturdy and specially designed for AR & VR affects. Considering the price, Asus ZenFone Ares is a good deal on paper. However, we need to review the phone thoroughly to know all about it, and then we will be able to give a precise verdict. So, stay tuned for our hands on Asus ZenFone Ares that will be posted soon by us.
Akash Singh Chauhan is a senior writer at MobileAppDaily and he mainly covers all the latest happenings and tweaks in mobile app technology. Being an Engineering graduate he is always compelled to the technology and tries to discover new trends in the tech world. Along with any tech news he also never misses a single episode of ‘Dragon Ball’.Follow