Facebook Getting Big On Stories, 150M Daily Viewers Prove It-MobileAppDaily
Social Media

Facebook Getting Big On Stories, 150M Daily Viewers Prove It

It’s Facebook’s direct faceoff with Snapchat

https://dk2dyle8k4h9a.cloudfront.net/Facebook Getting Big On Stories, 150M Daily Viewers Prove It

14 months since launch and 150 million users, not at all a bad count for Facebook’s recent venture into stories that is the Snapchat-cloned feature, which now graces the social media giant’s platform. Well, the platform has again put forward an exceptional offering for the users and now it is time to get the money off it. 

With stories, Facebook will start putting ads in between to make the money. The company will start testing the very first ad today in the US, Brazil, and Mexico. 

Facebook Stories

Img Source: TechCrunch

The videos are supposed to be 5-15 seconds in length that users can skip. For the very first rollout, there won’t be any click-through or call to action for now. These features will be added to the platform in the upcoming months as the attempt will start gaining the funds from the users. The rollout is much more than an offering for the advertisers as they would get the option of sharing Instagram stories ads to this new surface. 

Additionally, Facebook will automatically reformat businesses’ ads feed with borders that will match up with the color having text at the bottom. With this Facebook latest update, businesses will be given more metrics to add the stories on their feeds to convince them that the feature is worth the dollar they are spending on the services. 

Facebook stories adds

After the #deletefacebook campaign, it is a much-needed dose for the giant to get motivation from and Facebook obviously needed to nail the feature to get the count of its audience back after the incidence. On the stories, Facebook CEO quoted, “that ads are as good in Stories as they are in feeds. If we don’t do this well, then as more sharing shifts to Stories, that could hurt our business.” 

While enrolling the stories feature on its platform, Facebook was criticized for having a Snapchat-cloned feature on its platform but the giant seemed unaffected by the news. And, the feature actually helped it garner the attention of the users once again on the platform. So, till now stories are actually doing a great business for Facebook.   
 

MAD Team
Written By
MAD Team

MobileAppDaily host a team of experienced technical writers, industry wizards, and app experts who have an exact knack of content that caters to the needs of the mobile app targeted audience. We strive to bring you the best of tech!

Top Companies

InMobi
Singapore
Dot Com Infoway
New York, USA
M&C Saatchi Mobile
New York City, USA
Techmagnate
New Delhi, India
Fetch
London, UK
View full report

Latest Articles

Join our global community 135K Followers
Social Media

Facebook Facing Huge Reputation Blow After Data Scandal Revelation

MAD Team 4 min read  

Facebook is facing a huge criticism after the users came to know that it leaked their information without their permission. The social media giant is getting a major hit back after people got to know that the users’ information was compromised by the company.  Cambridge Analytica, the dat

Social Media

Facebook's New Tool, ‘Why Am I Seeing This Post’ To Organize News Feed

MAD Team 2 min read  

Facebook has introduced a new question tool called ‘Why am I seeing this post?’ which will explain the reason behind the content that appeared on your News Feed.The social networking company's new feature “Why am I seeing this post?” is similar to the feature introduc

Social Media

Twitter Finally Started Allowing The Users To Make 280-Characters Tweet

MAD Team 4 min read  

Twitter, the micro-blogging social media platform finally started rolling out its 280 characters support the tweets. The change has already been announced by the platform last month now the company added the elongated tweet option with the new Twitter update. The 280-characters tweet features have b

Social Media

Is Buying Facebook Likes an Effective Way to Boost Your Businesses Exposure?

MAD Team 4 min read  

In the hugely overcrowded social media environment, the battle to get noticed is real, and it’s not easy. From devising videos to coming up with survey posts, the social media has transformed tremendously.Interestingly, the social outreach is not bound to any one platform; we have Instagra