News

WhatsApp's Peer-To-Peer Payments Launched in Beta In India

Is WhatsApp Up To Penetrate Paytm's Market?

payment feature

It’s been more than a year since WhatsApp has announced an innovative feature to be integrated into its platform. The instant messaging platform has been planning to integrate peer-to-peer payment system over its platform for more than a year and it has now begun testing the very innovative payment feature for Indian clients for now. The feature will allow people to send money to other WhatsApp users, excluding merchant account. Currently, the feature has been rolled out in beta but there was no public announcement made for the same as the feature is not widely available for now.

The company has been working on a support payment feature and would take benefit of UPI (Unified Payment Interface) and support from a number of Indian banks including HDFC, ICICI, Axis and many more. The initiative was confirmed after a screenshot leak a few weeks later. The news got public after the tweet from WABetaInfo, which gives us the first real look of what the service would look like on the screen.

payment feature

The functionality is live for beta testers. And, those who have the access to this new functionality will see an additional payment feature in their WhatsApp menu settings.

Users will have to configure the feature by verifying their number via SMS or by choosing a bank. Then from the main interface where users get the option of sharing the photo, video, file, contact and the location, they will get the option of sending the payment as well.

WhatsApp has already received the approval from the Indian government to integrate the UPI to it’s messaging service July last year only to implement the payment module. The integration has put WhatsApp in direct competition with a number of platforms including Tez from Google, Tencent-backed Hike and a few renowned digital wallet platforms such as Paytm that have their own payment modules.

WhatsApp’s support for payment is highly anticipated as the platform is already popular among the users worldwide. India is the potential market for WhatsApp having 200 million active users and the count is enriching every day. The anticipation for WhatsApp to dominate Indian P2P market is strong with the fact that the country has a million users who can contribute to the success of this recent payment module added to WhatsApp.

WhatsApp is planning to make the feature available for users after the beta version becomes successful. As soon as the beta testing phase will complete, the messaging giant will roll out the feature to make it available to all the users alike.  

Tanya <span>Editor In Chief</span>
Written By
Tanya Editor In Chief

She is a content marketer and has more than five years of experience in IoT, blockchain, Web, and mobile development. In all these years, she closely followed the app development, and now she writes about the existing and the upcoming mobile app technologies. Her essence is more like a ballet dancer.

News

Epic Games’ Fortnite New Year Celebration Looks Groovy

2 min read  

Fortnite isn’t just merely the biggest game of 2018 but has also become a genuine cultural phenomenon. From middle-school playgrounds to frat-house parties, this battle royale genre never seems to surprise its players, eventually becoming an obsession for millions of fans.Epic Games’

News

YouTube Reminds To Take A Break With Google’s New Digital Well-Being Feature

4 min read  

Google is on a new mission and all that the giant is doing is just for the sake of users digital wellbeing. Does that sound something innovative to you? Whether you have heard of something like this before or not, Google is going to make it pretty much a reality with the feature termed as “tak

News

After Sarahah This Anonymous Messaging App is Going Viral And Topped The iTunes Chart

4 min read  

Another mobile app granting anonymity to the user ranked number 1 in the Apple’s App store but with an approach different to the prior ones. The ‘tbh’(to be honest) app is going viral as it allows its users to share their opinions without revealing their identity.Although Sarah

News

PUBG PS4 Update: US Pre Order Guide And Everything Else

4 min read  

PlayerUnknown's Battlegrounds popularly known as PUBG has come a long way since its initial release in March 2017. PUBG is considered as the first ‘realistic’ Battle Royale game and gave some tough times to its competitors, one being Fortnite.After settling its foot on PCs, Xbox

MAD Originals
MAD Originals

Cut to the chase content that’s credible, insightful & actionable.

Get the latest mashup of the App Industry Exclusively Inboxed

  • PRODUCTS
  • SERVICES
  • BOTH