News

Snapchat Finally Getting Live Video Feature, But It's Not For You

Snapchat live streaming option will be available from Feb 10, but not for the users

video feature

Snapchat, one of the social media sharing hubs just added a new feature to its app. The latest addition adds the capability of live streaming the video over the platform, but unfortunately, you won't be able to use it. The company will be integrating live option in the app but just for its publishing partners, not for the users.

According to the reports, initially, NBC will be the first one to leverage the live option in the app’s Discover section. The broadcasting service will use the new feature to deliver live coverage from the Winter Olympics, kicking off from next week in South Korea. The live videos from NBC will be available in the Discover section of the app. The videos will be similar to media company’s channel coverage, but shorter in length ranging from four to six minutes. The live coverage will automatically show up in the section when NBC hit live Winter Olympics coverage.

This means you won't get to enjoy the whole Olympics on your phone as a better alternative to the TV. It will be just pieces, so you will get regular update from the games while scrolling through the Snapchat. Considering the NBC highly protective behaviors about its video rights the move is quite surprising. This is the first time the channel will be sharing live coverage with any other platform that is not owned by it. As a part of the Winter Olympics promotion, NBC will also be sharing the event highlights using others features like stories.

NBC Universal has invested $500 million in the Snap last year when the company announced to the public. This gave NBC a right and advantage of using the social media platform for the promotion and sharing live coverage with the Snapchat users. However, the latest addition to the Snapchat confirms that more publishers will be coming with their live content in the future.

However, the videos from NBC will be available only for the duration they were delivered live. Once the video ended it will be deleted instantly, you need to be quick to experience the Snapchat’s first live video streaming. The first live coverage will hit the Snapchat's Discover section on Feb 10.

Manish
Written By
Manish

With a mixture of literature, cinema, and photography, Manish is mostly traveling. When he is not, he is probably writing another tech news for you!

Want To Hire The Best Service Provider?
MobileAppDaily will help you explore the best service providers depending on your vision, budget, project requirements and industry. Get in touch and create a list of best-suited companies for your needs.
News

Google Play Store Introduces New Policies For Kids’ Safety

4 min read  

This Wednesday (May 29, 2019), Google Play Store introduced a major series of changes in its policies for every app to follow.These changes monitor several aspects of app development related to the handling of data and keeping a track of the demographics the developer chooses to target. This wil

News

Snapchat To Shut Snapcash By Next Month

4 min read  

Snapcash is a peer-to-peer money transfer service offered by Snapchat by which you can send cash to your friends over Snapchat. It just requires you to add your card details. Snapcash may sound like a regular payment app, but it isn’t. As per a quick Twitter survey, the payment service is main

News

Family Zoo: An App That Drives Family Zoo

4 min read  

When it comes to new games, those which reflect an aspect of real-life are often the most fun to play. We had The Sims on PC that allowed us to send Simians off on life paths we created for them.We had Farmville on Facebook which taught us the value of advance planning when it came to growing cr

News

Uber's Former Employee Launches a Mental Health App With £3.75M Investment

2 min read  

Uber’s former employee launches a new mental health app to help people with some common mental health problems. According to the recent reports, the app has successfully collected £3.75m fund through seed funding round which was led by Bedrock. The other participants in the funding round

MAD Originals
MAD Originals

Cut to the chase content that’s credible, insightful & actionable.

Get the latest mashup of the App Industry Exclusively Inboxed

  • PRODUCTS
  • SERVICES
  • BOTH
Join our expansive network, build connections and expand your brand presence.