Target's Rolls Out 'See It in Your Space' Feature on its App
News

Target's New Augmented Reality Feature on Mobile Website See It in Your Space: Disappointing!

Ikea’s AR app has ignited the clone feature on Target INC. mobile website called See it in your space and that is turning out to be a great failure.

Target\'s New Augmented Reality Feature on Mobile Website See It in Your Space: Disappointing!

Target Inc. also tried to gain some space in the market while they applied a duplicated feature of Ikea’s AR app. This feature is difficult to use for the customers as they have to twist or change the positions of the items has to be done manually which Ikea has kept completely user-friendly. This feature does not scale like the way Ikea Augmented Reality app does where the customer has no other option but keep searching and adjusting with size and angles manually.

Instead. if we look at Ikea then they do not stop to impress and give no time to visualize mentally buying the furniture to decorate your home space. Simply, pick your smartphone and use Ikea’s AR app.

 Augmented Reality app

It is important to get the correct measurement at the time of purchase as it will minus the time and money waste. But here customers are having a hard time to get the right information. Each item which has got the functionality with the feature has a click button where the user has to tap and start the stimulation.

Did not seem to be a very novel way to shop. The customer has to take the picture of the room and then place the item. However, it takes a lot of time where the doubts of the end user remain the same. The only help the consumer get is the look of the furniture in the room.

AR app

This feature is available for Android as well as iOS platform having at least 200 products of Target Inc. However, the company has plans to add around thousand products with this feature. An internal team of Target Inc. was working on this virtual feature, yet, a lot of improvement is required to get their name in the good books of the customers. As compared to this feature of Target Inc’s mobile website, the AR app by Ikea lets the customer virtually map out how the furniture is going to suit the home space. What more a customer can ask for when they get such an amazing AR app platform to save money and get the best product.

So, even if the technology is popular today it is very important to give your customers which is substantial and easy to use. Target Inc’s mobile website AR feature has been disappointing a lot of customers around and this may result in a great failure for the company.

Though, if we talk about the Ikea’s AR app then it has turned out to be the most effective way of estimating the size of furniture items. Nice new beginning for Ikea, but Target Inc. has to work hard to reach up to the similar level.

For the Latest Mobile App Technology News and Reviews, follow MobileAppDaily on Twitter, Facebook, LinkedIn, Instagram and Flipboard

Tanya <span>Editor In Chief</span>
Written By
Tanya Editor In Chief

She is a content marketer and has more than five years of experience in IoT, blockchain, Web, and mobile development. In all these years, she closely followed the app development, and now she writes about the existing and the upcoming mobile app technologies. Her essence is more like a ballet dancer.

News

BBM Users’ Delight With Uber Service Extension

4 min read  

Uber app has always remained the most influential ride-sharing service for the users across the globe and the ride-sharing giant keeps on delighting the users from time to time. After the latest Uber news, Uber’s initiative of making its services available to different messaging apps has now r

News

Instagram Now Enables Sending Links in Direct Messaging

4 min read  

Social media giants right now coming up with every possible feature that will help the users and make an app more effective. Recently we have witnessed a storm of the updates from the social media apps and it didn't slow down yet. Apps are enrolling more alluring additions to their app. From Fac

News

Is Google Really Pausing Investment In The 'Allo' app?

4 min read  

Since long, Google is working on perfecting a proper chatting app, which takes Hangouts, Allo and Google Buzz apps under its hood. Sadly, many of them couldn’t live up to the expectations of the company. As we all know, Hangout is not much popular among users and Google Buzz was rolled back a

News

Amazon's Alexa App Is The Top Ranked in App Store

4 min read  

Amazon's Alexa app Echo Dot has topped the charts since Christmas day and it is for the very first time that the app has grabbed the number one ranking. Amazon's iOS & Android app is essential to setting up Echo speaker. The app helps to enable wi-fi pairing, configuring smart home funct