Mobile App Report: Millennials Are Likely To Delete A | MobileAppDaily
Mobile App

Mobile App Report: Millennials Are Likely To Delete Apps Having Uncool Designs

Uncool apps Are Really Not A Thing for Millennials

https://dk2dyle8k4h9a.cloudfront.net/Mobile App Report: Millennials Are Likely To Delete Apps Having Uncool Designs

As per ComScore’s report, mobile app millennials don’t like to browse through the apps that look uncool on their mobile screens. The reports suggested that 21% of millennials disposed of the apps from their phones this year. For millennials, it is the designing that must appeal to them. In case, it fails they won’t care even to have a look on the application.

Meanwhile, Snapchat is all set to come back with a bang to catch up with its all time rival Instagram. These image messaging apps are neck-to-neck rivals when it comes to mobile app penetration among adults aged between 18-55. In its new ranking in the list of most used mobile apps, Instagram moved three spots up from its last year ranking,  while Snapchat moved up to 13 spots, ComScore added.

However, when it comes to usage, 18-24 years old users use these apps the most. And in terms of popularity, Snapchat is ranked third, Facebook is the second and YouTube being the number one, suggests the report. It has also been found that apps that seem most essential to the users find their place directly to their home screen. It gives an easy access to them, suggested the report.

Other Factoids:

  • Smartphone users have been seen spending 87% of their total day time over the smartphones
  • Telegram, Flipboard, Goodreads, The Score, and Wattpad are among the app category that users consider “hidden gem” among a variety of other apps, suggested the report
  • The majority of app users, on a monthly basis, access 20 or fewer apps. Younger users are very much likely to exceed the number

However, millennials hold a lot of excitement for the new apps. And, 44% of them said that they would like to access 40 apps or more than that each month. The app functionality meanwhile plays an important role in garnering the attention span of these users.

For the Latest Tech News and reviews, follow MobileAppDaily on Twitter, Facebook, LinkedIN, Instagram and Flipboard.

Ariana Johnson
Written By
Ariana Johnson

Ariana Johnson is currently covering the mobile app trends and sharing her pinpoint views over the recent mobile app news for MobileAppDaily. Apart from her passion for technology she also has a thing for cats, she even owns a Persian cat named ‘Lilly’.

Top Companies

01.
InMobi
Singapore
02.
Dot Com Infoway
New York, USA
03.
M&C Saatchi Mobile
New York City, USA
04.
Techmagnate
New Delhi, India
05.
Fetch
London, UK
View full report

Latest Articles

Join our global community 135K Followers
Mobile App

World's Most Favorite Game, Super Mario Run is Getting Revamped and The Gaming Nerds Can't Keep Calm

Eric Jones 4 min read  

If you thought Super Mario Run couldn’t get any better, Nintendo is soon to prove you wrong. The updates will be launched on September 29th, bringing in a new mode new character and a new world. The new mode- Remix 10 interweaves various levels of the game together and rewards the players with

Mobile App

Opt for Wonderful Mobile Apps to Monitor Your Daily Life

Eric Jones 4 min read  

Today, there are many apps that act as your lifeline because of keeping your life well-organized and stress-free by keeping track of expenses and logging receipts to name a few. There is no exaggeration in saying that app stores are equipped with a wide assortment of mobile apps and thus, which one

Mobile App

Whatsapp Cleans Your Storage Space With Its Latest Update For Android Devices

Joshua Anderson 4 min read  

After the successful run of Picture-in-picture feature, Whatsapp has launched a new feature that enables the user to free up the phone's storage without deleting everything in the app.{IRP}The beta version of the app comes with a storage management section to the app’s setting opti

Mobile App

Casino Apps: A Gift From The 21st Century

Neha Baluni 4 min read  

The world of online casinos has become very popular in a short period of time. Thanks to the power of the internet, the glitz and the glamour of casinos have found its way inside the homes of anyone who wants to feel the exciting and hair-raising experience of a casino.Historically, casinos have