Facebook CEO Mark Zuckerberg's Effective Mobile App S
Social Media

Facebook CEO Mark Zuckerberg's Effective Mobile App Strategy

Facebook’s Strategy of Making Profits from Mobile App Strategy

https://dk2dyle8k4h9a.cloudfront.net/Facebook CEO Mark Zuckerberg\'s Effective Mobile App Strategy

Facebook and its family of mobile apps  are dominating the screen space of users’ devices. The social networking site itself dominates the category of profit generating apps taking Facebook to a new level every single day. Additionally, the count of users for the giant social networking site has reached to around 2 billion, adding extending profit share for Facebook.

{IRP}

Besides having a strong foothold in social networking landscape, Facebook CEO Mark Zuckerberg is all set to dominate the app industry as he takes the acquisition of WhatsApp for a whopping $19 billion. However, tech pundits didn’t welcome Facebook’s move of acquiring WhatsApp in the wake of the fact that the latter only generates $20 million every year.  

But, Facebook buying WhatsApp was not at all a brain-dead decision. Not only does Facebook-owned WhatsApp tops the charts of apps, it has nearly 88 million global downloads. Facebook owns 6 of the top mobile apps having an impressive download figure and the social networking giant being number 4. This shows Zuckerberg's visionary step of penetrating deep into mobile app business to generate a huge amount of profits.

{IRP}

Facebook Strategy

WhatsApp is adding 1 million users per day and that is a huge number for Facebook to make the profits from. WhatsApp allows much more than message sharing and it is another profit generation point for Facebook. Additionally, the number of active users for WhatsApp is skyrocketing every single day, which is sure to add to Zuckerberg's profit making business.

{IRP}

Zuckerberg is one of the few CEOs who is visionary enough to sacrifice near-term earnings to make bold long-term bets when it is about generating huge profits. His approach has worked out quite well with the acquisition of WhatsApp.

For the Latest Tech News and reviews, follow MobileAppDaily on Twitter, Facebook, LinkedIN, Instagram and Flipboard.

MAD Team
Written By
MAD Team

MobileAppDaily host a team of experienced technical writers, industry wizards, and app experts who have an exact knack of content that caters to the needs of the mobile app targeted audience. We strive to bring you the best of tech!

Top Companies

InMobi
Singapore
Dot Com Infoway
New York, USA
M&C Saatchi Mobile
New York City, USA
Techmagnate
New Delhi, India
Fetch
London, UK
View full report

Latest Articles

Join our global community 135K Followers
Social Media

Tinder Gold: Now Pay And See Who Is Swiping You In The App

MAD Team 4 min read  

The Swipe-tastic dating app Tinder has just launched a new ‘Tinder Gold’ service which may kill the whole swiping suspense of the app.Tinder Gold is the new paid- service introduced by the app which allows users to know who have swipe right on them among other benefits. The subscribe

Social Media

IGTV Videos Can Now Be Shared On Your Instagram Story

MAD Team 2 min read  

IGTV is the new kid in town that is here to challenge and transform the traditional way of how users consume video content. One of the biggest competitors of IGTV is YouTube, so in order to defeat a huge video-sharing platform with years of experience, IGTV needs to offer the best. That’s why

Social Media

WhatsApp Pushes Four-Person Group Video Calling Feature

MAD Team 4 min read  

WhatsApp finally dropped a long time awaited group video calling option for the users. With the new update, the users can make a video call with up to four users. The new feature will allow the maximum four users to join a video call. The feature is available for both Android and iOS devices across

Social Media

Facebook Lets Web and Mobile Apps Create GIF-supported Polls

MAD Team 4 min read  

Gone are the days when Facebook polls were just plain old boring texts! Thanks to the latest feature in Facebook’s app development, the networking site let users create GIF-supported polls as a new status on both the web and iOS and Android apps. The feature is not just limited to the user pos