Facebook CEO Mark Zuckerberg's Effective Mobile App S | MobileAppDaily
Social Media

Facebook CEO Mark Zuckerberg's Effective Mobile App Strategy

Facebook’s Strategy of Making Profits from Mobile App Strategy

https://dk2dyle8k4h9a.cloudfront.net/Facebook CEO Mark Zuckerberg\'s Effective Mobile App Strategy

Facebook and its family of mobile apps  are dominating the screen space of users’ devices. The social networking site itself dominates the category of profit generating apps taking Facebook to a new level every single day. Additionally, the count of users for the giant social networking site has reached to around 2 billion, adding extending profit share for Facebook.

{IRP}

Besides having a strong foothold in social networking landscape, Facebook CEO Mark Zuckerberg is all set to dominate the app industry as he takes the acquisition of WhatsApp for a whopping $19 billion. However, tech pundits didn’t welcome Facebook’s move of acquiring WhatsApp in the wake of the fact that the latter only generates $20 million every year.  

But, Facebook buying WhatsApp was not at all a brain-dead decision. Not only does Facebook-owned WhatsApp tops the charts of apps, it has nearly 88 million global downloads. Facebook owns 6 of the top mobile apps having an impressive download figure and the social networking giant being number 4. This shows Zuckerberg's visionary step of penetrating deep into mobile app business to generate a huge amount of profits.

{IRP}

Facebook Strategy

WhatsApp is adding 1 million users per day and that is a huge number for Facebook to make the profits from. WhatsApp allows much more than message sharing and it is another profit generation point for Facebook. Additionally, the number of active users for WhatsApp is skyrocketing every single day, which is sure to add to Zuckerberg's profit making business.

{IRP}

Zuckerberg is one of the few CEOs who is visionary enough to sacrifice near-term earnings to make bold long-term bets when it is about generating huge profits. His approach has worked out quite well with the acquisition of WhatsApp.

For the Latest Tech News and reviews, follow MobileAppDaily on Twitter, Facebook, LinkedIN, Instagram and Flipboard.

Ariana Johnson
Written By
Ariana Johnson

Ariana Johnson is currently covering the mobile app trends and sharing her pinpoint views over the recent mobile app news for MobileAppDaily. Apart from her passion for technology she also has a thing for cats, she even owns a Persian cat named ‘Lilly’.

Top Companies

01.
InMobi
Singapore
02.
Dot Com Infoway
New York, USA
03.
M&C Saatchi Mobile
New York City, USA
04.
Techmagnate
New Delhi, India
05.
Fetch
London, UK
View full report

Latest Articles

Social Media

Facebook's Two Factor Authentication May Be A Bug

Neha Baluni 4 min read  

Facebook keeps coming in the news sometimes for good reasons and sometimes for all the bad ones. A number of moves from social-media platform were not more than an engagement-attaining stunt. Among a number of such incidences, the giant has once again created headlines and this time not for the good

Social Media

Facebook's TV Camera Can Be A Reality Soon

Vikram Khajuria 2 min read  

Facebook's rumored TV camera is what we are talking about. If we go by the words of  Cheddar's Alex Heath, the world's largest social network is working on a camera-equipped device that would be connected to the TV and let the user allow video call and engage other Facebook's en

Social Media

Facebook Apologises For Asking To Let Pass Pedophiles In A Survey

Akash Singh Chauhan 4 min read  

Facebook replied with an apology over the debate arises on its survey asking the children's reaction to pedophiles activities on the platform. Recently, Facebook did a survey with the minors asking them what they think about the company’s current policies. The survey included questions lik

Social Media

Did You Know This Widget Helps You Uncover Deleted Whatsapp Messages?

Meenal Vashistha 4 min read  

WhatsApp was recently trending in the latest technology news as the guardian angel of many of its app users when it announced its latest feature- “Delete for Everyone”. The life-saving feature by Whatsapp allowed its users to retrieve a message sent on a wrong chat screen. The feature sa