Uber, the ride-booking giant that is operating in more than 118 cities across the globe is planning to expand its services further. However, the company already had UberRush and UberEats under its umbrella, but the company is asking its driver to participate in other services. According to latest Uber news, the company has dropped an email to its drivers inquiring if they are interested in the on-demand services for the company.
The ride-hailing giant is asking the Uber taxi drivers are they open for the on-demand services such as cleaning, moving and food service. The email contains the inquiry from the company with some survey-based questions regarding the on-demand service opportunities. The email that drivers received from the company states “We would like to ask about your interest in receiving requests from Uber to perform other types of tasks on a flexible basis. Task requests would be similar to ride requests from Uber. A request would be sent through the Uber app for a task. If interested, an Uber partner would accept the request and then travel to meet the request at the specified task location.”
In the mail, the company also asked the drivers what would be the lowest hourly pay that they would accept for the tasks such as Healthcare services, moving services, customer service, retail, cleaning services, clerical tasks, warehouse tasks, food service tasks. With this initiative, the company is preparing to provide TaskRabbit like services to its consumers. Considering the service options Uber gave to the drivers it seems that the company is exploring the on-demand services for both consumers and businesses as well via Uber mobile app.
However, this is not the first time the company is going beyond its ride-hailing service to garner more profit. UberEats was launched in 2014 and the service is giving profitable business in 27 cities out of the 118 cities where the service is available according to the New York Times. Whereas UberRush courier service is also another stream of the Uber, however, its restaurant courier facility has been stopped by the company as now UberEats controls that.
Asking the drivers first regarding the on-demand services and carrying out a survey could be a learning from Uber’s failed venture UberEssentials. The $69 billion company has called off its product delivery service, UberEssentials within the five months of its launch in August 2014. The ride-hailing companies are expanding their business with partnerships and exploring new ways of providing services to the consumers. Uber is also testing a ‘premium support’ service in its mobile app with its most frequent riders.
All these actions of the company show that company is working towards a deeper and a trustworthy relation with its customers. Along with these the company is also aggressively putting its effort in “180 days of change” campaign. Under the campaign, the uber app has been updated with various features such as ‘ride sharing’ and “No thanks” option for the drivers.