According to Forbes the world&rsquo;s most valuable company, Apple which is the massive revenue generator machine on the planet. Considering its most valuable company role Apple started working on strategy and plans to guide the programmers and coders in its this week developers conference. The company&#39;s annual developer conference is very much important this year as Tim Cook set the Goal to double the company&#39;s revenue by 2020. The developers have made $70 billion from the App store since 2008 according to Apple. This is the reason companies know the role of developers in designing further goals and preparing a strategy. Apple already invested a lot in educating the development field - with the addition of Swift playground and by revamping the Genius Bar.Recently Apple also warned the user about 32-bit supporting apps that won&#39;t work in the upcoming new version of Apple.Here are Major Areas That could be covered by the Company during hours of the conference.A Better and Smarter SiriApple always is known for its best user interface and interactive user experience. Artificial assistance, Siri is one of the major parts of the iPhone that hold the future of the company. In Spite of the best Artificial assistance among all the smartphone, Siri is somehow not much success that it was expected. The company has big plans for the Siri which it will reveal in the ongoing conference. Reports state that Apple is going to add more apps siri can chat to along with some more advanced enhancement. Apple knows Siri is the best opportunity in order to engage the user and allure the tech lover across the globe. In order to win the battle with Alexa, Apple wants to increase the number Siri works with.Currently, Siri can operate with six type of apps including calls, message, photos searches and fitness apps.Announcement of Apple iPhone 8 at WWDCFirst have quick look at upcoming new features in iPhone 8, which is not officially announced by the company yetEntire Front is taken by the OLED displaysWireless charging with glass rear shellCamera shifted to landscape arrangement instead of portraitTouch ID enabled in screen or in sensor around back.Rumours are going about the new iPhone of the Apple, it will be totally re-designed and revamped from both hardware and software perspectives. The company through this upcoming smartphone is trying bridge the gap between the future tech and present user. There is fair chance company can introduce this smartphone at WWDC as it will inspire the developers for further creation and to use VR and artificial assistance along with other feature of the phone in their app.New Version Of Apple, iOS 11The new version of iOS is expected to be smarter and enhance the user experience. One thing that you can expect is the background going from white to dark as the company is working on the &ldquo;dark mode&rdquo; of the system. The new version will turn the white background of your iPhone to pitch black which ultimately saves the battery as the pixel will not pitch in the background. Apart from this Apple is working to provide iPad more features similar to Samsung given to galaxy using Pen to add a stylus.You can also see many app&rsquo;s updated version and a new peer to peer paying method.The China IssueThere is no doubt that iPhone magic is not working in China, according to reports iPhone sale is fall 14% comparing to the last year market in April. China is the biggest market and is the prime focus target for every tech giant including Apple. This is the big issue for the company. So it&#39;s quite interesting how Apple tackle this problem and retain its market in China with some new strategy. These above are the prominent challenges that Apple needs to cover in its &nbsp;WWDC ( Worldwide Developer Conference).Let us know what you think about Apple WWDC event of this year and these above topics by your comments. The conference is starting from Today and lasts until Friday.