On May 20th 2016 marks the release of the feature-length Angry Birds film based on the characters from the hit smartphone game, animated by Sony Pictures Image works and with a stellar voice-cast comprising of many big name actors like Peter Dinklage who plays Tyrion Lannister in the hit T.V. show Game of Thrones, Jason Sudeikis from the Saturday Night Live and movies like Horrible Bosses and We&rsquo;re the Millers, veteran actor Sean Penn from movies like Milk, Mystic River and many more. Hence, to promote the film Finnish game developers Rovio Entertainment Ltd. have developed a new game titled Angry Birds Action! which hosts the main characters from the film i.e. Red, Terrence, Chuck and Bomb. Initially you have to play as Red and as you start progressing you get to unlock the rest of the characters.The game prides on having a lot of cool features such as Augmented Reality content, 3-D graphics, and prizes for viewers who will watch the movie in theatres.Angry Birds Action! is said to have been inspired by the classic pin-ball game because of the overhead view provided and not using the traditional side-on view. The players will need to complete objectives each specifically made for a particular level. The number of birds allowed to finish an objective will be limited. The developers from Rovio Entertainment Ltd. wanted to make a game which connects both the digital and physical world consequentially making the movie-going experience more fun and immersive which is where the &ldquo;BirdCodes&rdquo; come into play. Rovio has planted several BirdCodes in promotional material as well as Angry Birds merchandise which if scanned by the players allows them to access cool features like mini-games, Augmented Reality content, exclusive after-credits scene from the movie and much more. Justin Chacona Digital Marketing director for Rovio, said that the company&rsquo;s initial goal was to create a game that was fun and one which could stand on its own. Mr.Chacona has said that this is a very big undertaking which will help in improving the movie-going experience of the audience. What Makes it Different?1.) Play by launching the birds Red and his friends to collect eggs without colliding into obstacles.2.) Use the unique powers of the birds such as Red&rsquo;s ability to blast obstacles or increase speed by using Chuck or blow stuff up by using Bomb. 3.) Play 90 levels comprising of non-stop action while collecting eggs and other precious items.4.) Use the Angry Birds Action! app to scan the BirdCodes hidden among Angry Birds merchandise to access secret content.5.) The players are expected to beat the game in few tries as possible and will be rated out of three stars on every level.The game&rsquo;s amazing graphics and simplistic gameplay makes it for a fun experience for kids as well as for adults. The game is available for free on the Google Play Store for the Android devices and the iOS App Store for the Apple devices with in-app purchases for certain features.